Applitools vs BrowserStack
Applitools vs BrowserStack, compared side by side on 21 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Applitools is on 62/100 and BrowserStack on 58/100.
Where each one leads
Applitools
- our overall score: 62/100 against 58/100
BrowserStack
- domain rating: 85/100 against 74/100
- headcount: 1,796 against 120
- LinkedIn following: 355,412 against 24,724
At a glance
| Measure | Applitools | BrowserStack |
|---|---|---|
| What it is | AI-powered visual testing and monitoring for web, mobile, and desktop applications. | Cloud platform for testing websites and mobile applications across real devices. |
| Category | Enterprise, Development, Software Testing, Image Processing | Software Testing, Cloud Infrastructure, Developer Tools, Quality Assurance |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | 2013 | 2011 |
| Headquarters | San Mateo, United States | Mumbai, India |
| Status | Active | Active |
Size, funding and growth
| Measure | Applitools | BrowserStack |
|---|---|---|
| Employees | 120 | 1,796 |
| Headcount growthLast 12 months | -0.4% | Not published |
| Total funding | $41.5M | Not published |
| Latest round | Strategic | Not published |
| LinkedIn followers | 24,724 | 355,412 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Applitools | BrowserStack |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 62/100 | 58/100 |
| Traction | 58/100 | 20/100 |
| Team | 70/100 | 60/100 |
| Community | Not published | 15/100 |
| Search visibility | 28/100 | 32/100 |
| Quality | 68/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (42/100) | D (40/100) |
| Domain ratingLink authority, 0-100 | 74/100 | 85/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Applitools | BrowserStack |
|---|---|---|
| Hosting | Self Managed | AWS |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | WordPress |
| Frameworks | Jquery, Tailwind CSS, Bootstrap | Bootstrap |
| Analytics | Google Analytics 4, Google Tag Manager | Google Tag Manager |
| Support stack | Zendesk | Not detected |
| Open source | Yes | Yes |
What users say
| Measure | Applitools | BrowserStack |
|---|---|---|
| Reddit sentimentThreads we track | 2 positive, 0 negative across 5 threads | Not published |
“I just finished a two week pilot of Applitools Eyes and was very very impressed, especially how easily and quickly it works with Selenium IDE. That said, it's more than my current (read: non-existent) QA budget allows for, so wanted to ask ”r/QualityAssurance
Applitools vs BrowserStack: common questions
Which is better, Applitools or BrowserStack?
On our 0-100 score Applitools rates higher (62/100 against 58/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 21 data points above: read the rows that match what you are buying for.
How do Applitools and BrowserStack compare on the numbers?
Applitools leads on our overall score (62/100 against 58/100). BrowserStack leads on domain rating (85/100 against 74/100), headcount (1,796 against 120), LinkedIn following (355,412 against 24,724).
What do real users say about Applitools and BrowserStack?
Applitools: 2 positive and 0 negative mentions across 5 Reddit threads we track, mostly in r/QualityAssurance.
Read the full Applitools review and pricing or the BrowserStack review and pricing. You can also browse other Applitools alternatives we track.

