Apester vs EX.CO
Apester vs EX.CO, compared side by side on 22 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Apester is on 55/100 and EX.CO on 63/100.
Where each one leads
Apester
Leads on none of the measures we hold for both companies.
EX.CO
- our overall score: 63/100 against 55/100
- domain rating: 69/100 against 60/100
- headcount: 285 against 36
- funding raised: $66.0M against $17.0M
- LinkedIn following: 25,932 against 3,209
At a glance
| Measure | Apester | EX.CO |
|---|---|---|
| What it is | Interactive content platform for publishers and brands to engage audiences and drive conversions. | EX.CO is a leading online video platform empowering publishers to own their video strategy for maximum yield. |
| Category | Media, Video, AdTech, MarTech | Video, Media, Content, Online Video Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Software |
| Founded | 2011 | 2012 |
| Headquarters | Berlin, Germany | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Apester | EX.CO |
|---|---|---|
| Employees | 36 | 285 |
| Headcount growthLast 12 months | Not published | +30.1% |
| Total funding | $17.0M | $66.0M |
| Latest round | Series A | Series C |
| Valuation | Not published | $125M |
| LinkedIn followers | 3,209 | 25,932 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Apester | EX.CO |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 55/100 | 63/100 |
| Traction | 52/100 | 59/100 |
| Team | 60/100 | 70/100 |
| Search visibility | 40/100 | 34/100 |
| Quality | 58/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | D (45/100) |
| Domain ratingLink authority, 0-100 | 60/100 | 69/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Apester | EX.CO |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | WordPress | WordPress |
| Frameworks | Jquery | Jquery |
| Analytics | Google Analytics 4 | Google Tag Manager, Linkedin Insight |
| Support stack | Not detected | HubSpot |
Apester vs EX.CO: common questions
Which is better, Apester or EX.CO?
On our 0-100 score EX.CO rates higher (63/100 against 55/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 22 data points above: read the rows that match what you are buying for.
How do Apester and EX.CO compare on the numbers?
EX.CO leads on our overall score (63/100 against 55/100), domain rating (69/100 against 60/100), headcount (285 against 36), funding raised ($66.0M against $17.0M), LinkedIn following (25,932 against 3,209).
Read the full Apester review and pricing or the EX.CO review and pricing. You can also browse other Apester alternatives we track.

