American Express Company vs Visa
American Express Company vs Visa, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: American Express Company is on 43/100 and Visa on 21/100.
Where each one leads
American Express Company
- our overall score: 43/100 against 21/100
- agent readiness: 42/100 against 32/100
- headcount: 93,656 against 30,081
Visa
Leads on none of the measures we hold for both companies.
At a glance
| Measure | American Express Company | Visa |
|---|---|---|
| What it is | A global financial services corporation known for its payment cards, network, and travel-related services. | Global payment technology company facilitating electronic funds transfers between consumers, merchants, and financial institutions worldwide. |
| Category | Fintech, Payments, Digital Payments, Embedded Finance | Fintech, Payments, Financial Services |
| Sells toBusiness model | B2B2C | B2B2C |
| Offering | Platform | Services |
| Founded | 1850 | 1958 |
| Headquarters | New York, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | American Express Company | Visa |
|---|---|---|
| Employees | 93,656 | 30,081 |
| LinkedIn followers | 3,542,787 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | American Express Company | Visa |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 43/100 | 21/100 |
| Traction | 20/100 | 20/100 |
| Team | 70/100 | 40/100 |
| Community | 8/100 | Not published |
| Search visibility | 50/100 | 19/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (42/100) | F (32/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 91/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | American Express Company | Visa |
|---|---|---|
| Hosting | Azure | Not detected |
| CDN | Not detected | Cloudflare |
| Frameworks | Not detected | Next.js |
American Express Company vs Visa: common questions
Which is better, American Express Company or Visa?
On our 0-100 score American Express Company rates higher (43/100 against 21/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do American Express Company and Visa compare on the numbers?
American Express Company leads on our overall score (43/100 against 21/100), agent readiness (42/100 against 32/100), headcount (93,656 against 30,081).
Read the full American Express Company review and pricing or the Visa review and pricing. You can also browse other American Express Company alternatives we track.

