Amazon vs Microsoft
Amazon vs Microsoft, compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Amazon is on 81/100 and Microsoft on 39/100.
Where each one leads
Amazon
- our overall score: 81/100 against 39/100
- headcount: 776,290 against 230,602
- LinkedIn following: 36,955,690 against 28,176,905
Microsoft
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Amazon | Microsoft |
|---|---|---|
| What it is | Global e-commerce, cloud computing, digital streaming, and artificial intelligence company. | A global technology leader providing software, cloud services, AI, and devices for individuals and businesses. |
| Category | E-commerce, Cloud Computing, Artificial Intelligence, Digital Streaming | Operating System, Productivity Software, Cloud Computing, AI Infrastructure |
| Sells toBusiness model | B2C | B2B | B2B | B2C |
| Offering | Marketplace | services | platform | software | hardware | Software | hardware | services | platform |
| Founded | 1994 | 1975 |
| Headquarters | Seattle, United States | Redmond, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Amazon | Microsoft |
|---|---|---|
| Employees | 776,290 | 230,602 |
| Headcount growthLast 12 months | +9.6% | Not published |
| Total funding | $35B | Not published |
| Latest round | Post IPO Debt | Not published |
| LinkedIn followers | 36,955,690 | 28,176,905 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Amazon | Microsoft |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 81/100 | 39/100 |
| Traction | 60/100 | 20/100 |
| Team | 50/100 | 30/100 |
| Community | 20/100 | 33/100 |
| Search visibility | 69/100 | 70/100 |
| Quality | 99/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (41/100) | D (45/100) |
| Domain ratingLink authority, 0-100 | 90/100 | 96/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Amazon | Microsoft |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | CloudFront | Not detected |
| Frameworks | Next.js | Not detected |
| Open source | No | Yes |
What users say
| Measure | Amazon | Microsoft |
|---|---|---|
| Community ratingVisitor votes on StartupHub | 5.0/5 from 1 vote | 5.0/5 from 1 vote |
Amazon vs Microsoft: common questions
Which is better, Amazon or Microsoft?
On our 0-100 score Amazon rates higher (81/100 against 39/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do Amazon and Microsoft compare on the numbers?
Amazon leads on our overall score (81/100 against 39/100), headcount (776,290 against 230,602), LinkedIn following (36,955,690 against 28,176,905).
Read the full Amazon review and pricing or the Microsoft review and pricing. You can also browse other Amazon alternatives we track.