Alibaba Group vs Amazon
Alibaba Group vs Amazon, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Alibaba Group is on 69/100 and Amazon on 81/100.
Where each one leads
Alibaba Group
Leads on none of the measures we hold for both companies.
Amazon
- our overall score: 81/100 against 69/100
- headcount: 776,290 against 220,000
- funding raised: $35B against $4.8B
At a glance
| Measure | Alibaba Group | Amazon |
|---|---|---|
| What it is | Alibaba Group is China's largest e-commerce and technology conglomerate, operating platforms across retail, cloud computing, logistics, and digital media. | Global e-commerce, cloud computing, digital streaming, and artificial intelligence company. |
| Category | E-commerce, Cloud Computing, Digital Marketplace, Fintech | E-commerce, Cloud Computing, Artificial Intelligence, Digital Streaming |
| Sells toBusiness model | Not published | B2C | B2B |
| Offering | Not published | Marketplace | services | platform | software | hardware |
| Founded | Not published | 1994 |
| Headquarters | Hangzhou, China | Seattle, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Alibaba Group | Amazon |
|---|---|---|
| Employees | 220,000 | 776,290 |
| Headcount growthLast 12 months | Not published | +9.6% |
| Total funding | $4.8B | $35B |
| Latest round | Angel | Post IPO Debt |
| LinkedIn followers | Not published | 36,955,690 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Alibaba Group | Amazon |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 69/100 | 81/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 50/100 |
| Community | 15/100 | 20/100 |
| Search visibility | 15/100 | 69/100 |
| Quality | 90/100 | 99/100 |
| Agent readinessHow well an AI agent can read and act on the site | Not published | D (41/100) |
| Domain ratingLink authority, 0-100 | Not published | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Alibaba Group | Amazon |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Not detected | CloudFront |
| Frameworks | Not detected | Next.js |
What users say
| Measure | Alibaba Group | Amazon |
|---|---|---|
| Community ratingVisitor votes on StartupHub | Not published | 5.0/5 from 1 vote |
Alibaba Group vs Amazon: common questions
Which is better, Alibaba Group or Amazon?
On our 0-100 score Amazon rates higher (81/100 against 69/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Alibaba Group and Amazon compare on the numbers?
Amazon leads on our overall score (81/100 against 69/100), headcount (776,290 against 220,000), funding raised ($35B against $4.8B).
Read the full Alibaba Group review and pricing or the Amazon review and pricing. You can also browse other Alibaba Group alternatives we track.