Airbnb vs Expedia Group
Airbnb vs Expedia Group, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Airbnb is on 70/100 and Expedia Group on 29/100.
Where each one leads
Airbnb
- our overall score: 70/100 against 29/100
- agent readiness: 45/100 against 37/100
- domain rating: 92/100 against 80/100
- headcount: 69,154 against 21,850
- funding raised: $9.9B against $75.2M
Expedia Group
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Airbnb | Expedia Group |
|---|---|---|
| What it is | Global hospitality platform connecting hosts and guests for alternative accommodation and travel experiences. | Global travel technology company operating a portfolio of travel brands. |
| Category | Travel & Tourism, Hospitality, Marketplace, Consumer Services | Travel Tech, E-commerce, Marketplace, Hospitality Technology |
| Sells toBusiness model | Not published | B2C |
| Offering | Marketplace | Platform | Services | Marketplace |
| Founded | 2008 | 1996 |
| Headquarters | San Francisco, United States | Seattle, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Airbnb | Expedia Group |
|---|---|---|
| Employees | 69,154 | 21,850 |
| Total funding | $9.9B | $75.2M |
| Valuation | $47B | Not published |
| LinkedIn followers | Not published | 928,132 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Airbnb | Expedia Group |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 29/100 |
| Traction | 60/100 | 59/100 |
| Team | 50/100 | 50/100 |
| Search visibility | 25/100 | 31/100 |
| Quality | 90/100 | 15/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Airbnb | Expedia Group |
|---|---|---|
| Hosting | Self Managed | AWS |
| CMS | Ghost | Not detected |
| Analytics | Not detected | Google Tag Manager |
Airbnb vs Expedia Group: common questions
Which is better, Airbnb or Expedia Group?
On our 0-100 score Airbnb rates higher (70/100 against 29/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Airbnb and Expedia Group compare on the numbers?
Airbnb leads on our overall score (70/100 against 29/100), agent readiness (45/100 against 37/100), domain rating (92/100 against 80/100), headcount (69,154 against 21,850), funding raised ($9.9B against $75.2M).
Read the full Airbnb review and pricing or the Expedia Group review and pricing. You can also browse other Airbnb alternatives we track.

