Airbnb vs Expedia
Airbnb vs Expedia, compared side by side on 16 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Airbnb is on 70/100 and Expedia on 76/100.
Where each one leads
Airbnb
- agent readiness: 45/100 against 37/100
- domain rating: 92/100 against 80/100
- headcount: 69,154 against 21,887
- funding raised: $9.9B against $4.2B
Expedia
- our overall score: 76/100 against 70/100
At a glance
| Measure | Airbnb | Expedia |
|---|---|---|
| What it is | Global hospitality platform connecting hosts and guests for alternative accommodation and travel experiences. | Global online travel company offering flights, hotels, car rentals, cruises, activities, and vacation rentals. |
| Category | Travel & Tourism, Hospitality, Marketplace, Consumer Services | Travel Tech, Marketplace, E-commerce, Consumer App |
| Sells toBusiness model | Not published | B2C |
| Offering | Marketplace | Platform | Services | Platform |
| Founded | 2008 | 1996 |
| Headquarters | San Francisco, United States | Seattle, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Airbnb | Expedia |
|---|---|---|
| Employees | 69,154 | 21,887 |
| Headcount growthLast 12 months | Not published | +2.7% |
| Total funding | $9.9B | $4.2B |
| Latest round | Not published | Post IPO Debt |
| Valuation | $47B | Not published |
| LinkedIn followers | Not published | 923,629 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Airbnb | Expedia |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 70/100 | 76/100 |
| Traction | 60/100 | 60/100 |
| Team | 50/100 | 70/100 |
| Search visibility | 25/100 | 46/100 |
| Quality | 90/100 | 90/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (45/100) | F (37/100) |
| Domain ratingLink authority, 0-100 | 92/100 | 80/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Airbnb | Expedia |
|---|---|---|
| Hosting | Self Managed | AWS |
| CMS | Ghost | Not detected |
| Analytics | Not detected | Google Tag Manager |
Airbnb vs Expedia: common questions
Which is better, Airbnb or Expedia?
On our 0-100 score Expedia rates higher (76/100 against 70/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 16 data points above: read the rows that match what you are buying for.
How do Airbnb and Expedia compare on the numbers?
Airbnb leads on agent readiness (45/100 against 37/100), domain rating (92/100 against 80/100), headcount (69,154 against 21,887), funding raised ($9.9B against $4.2B). Expedia leads on our overall score (76/100 against 70/100).
Read the full Airbnb review and pricing or the Expedia review and pricing. You can also browse other Airbnb alternatives we track.

