AgroFresh vs GrubMarket
AgroFresh vs GrubMarket, compared side by side on 17 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: AgroFresh is on 57/100 and GrubMarket on 52/100.
Where each one leads
AgroFresh
- our overall score: 57/100 against 52/100
- agent readiness: 39/100 against 23/100
GrubMarket
- domain rating: 56/100 against 49/100
- funding raised: $493M against $150M
At a glance
| Measure | AgroFresh | GrubMarket |
|---|---|---|
| What it is | Global leader in post-harvest solutions for fresh produce, reducing food loss and waste. | An AI-powered technology enabler and digital transformer for the American Food Supply Chain industry. |
| Category | AgTech, FoodTech, Post-Harvest Solutions, Produce Quality | AgTech, FoodTech, Supply Chain, E-commerce |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | services | Platform |
| Founded | 1996 | 2014 |
| Headquarters | Philadelphia, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | AgroFresh | GrubMarket |
|---|---|---|
| Employees | 722 | Not published |
| Total funding | $150M | $493M |
| Latest round | Post IPO | Series H |
| Valuation | Not published | $4.5B |
| LinkedIn followers | 38,510 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | AgroFresh | GrubMarket |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 57/100 | 52/100 |
| Traction | 60/100 | 40/100 |
| Team | 30/100 | 30/100 |
| Search visibility | 40/100 | 13/100 |
| Quality | 68/100 | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (39/100) | F (23/100) |
| Domain ratingLink authority, 0-100 | 49/100 | 56/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | AgroFresh | GrubMarket |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | CloudFront |
| CMS | WordPress | Not detected |
| Frameworks | Jquery, Bootstrap | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager, Linkedin Insight, Facebook Pixel | Not detected |
| Support stack | HubSpot | Not detected |
AgroFresh vs GrubMarket: common questions
Which is better, AgroFresh or GrubMarket?
On our 0-100 score AgroFresh rates higher (57/100 against 52/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 17 data points above: read the rows that match what you are buying for.
How do AgroFresh and GrubMarket compare on the numbers?
AgroFresh leads on our overall score (57/100 against 52/100), agent readiness (39/100 against 23/100). GrubMarket leads on domain rating (56/100 against 49/100), funding raised ($493M against $150M).
Read the full AgroFresh review and pricing or the GrubMarket review and pricing. You can also browse other AgroFresh alternatives we track.