Affle vs safeDK
Affle vs safeDK, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Affle is on 4/100 and safeDK on 56/100.
Where each one leads
Affle
Leads on none of the measures we hold for both companies.
safeDK
- our overall score: 56/100 against 4/100
- agent readiness: 42/100 against 35/100
- domain rating: 90/100 against 61/100
At a glance
| Measure | Affle | safeDK |
|---|---|---|
| What it is | Consumer intelligence mobile advertising platform serving Southeast Asia and beyond | Acquired safeDK, a platform for managing and optimizing mobile SDKs for app publishers. |
| Category | Mobile, Advertising, AdTech, Consumer Intelligence | Mobile, App, Software Development, Mobile App Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Not published | Software |
| Founded | 2005 | 2014 |
| Headquarters | Singapore, Singapore | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Affle | safeDK |
|---|---|---|
| Employees | Not published | 1,539 |
| Total funding | Not published | $5.8M |
| Latest round | IPO | Series A |
| LinkedIn followers | Not published | 147,101 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Affle | safeDK |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 4/100 | 56/100 |
| Traction | Not published | 54/100 |
| Team | Not published | 70/100 |
| Search visibility | 15/100 | 33/100 |
| Quality | Not published | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | F (35/100) | D (42/100) |
| Domain ratingLink authority, 0-100 | 61/100 | 90/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Affle | safeDK |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Bootstrap | Jquery, Bootstrap |
| Analytics | Not detected | Google Tag Manager |
What users say
| Measure | Affle | safeDK |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 2 positive, 2 negative across 4 threads |
“AppLovin acquires SafeDK to improve brand safety.”r/techcrunch
Affle vs safeDK: common questions
Which is better, Affle or safeDK?
On our 0-100 score safeDK rates higher (56/100 against 4/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Affle and safeDK compare on the numbers?
safeDK leads on our overall score (56/100 against 4/100), agent readiness (42/100 against 35/100), domain rating (90/100 against 61/100).
What do real users say about Affle and safeDK?
safeDK: 2 positive and 2 negative mentions across 4 Reddit threads we track, mostly in r/techcrunch.
Read the full Affle review and pricing or the safeDK review and pricing. You can also browse other Affle alternatives we track.