Adsmurai vs Smartly.io
Adsmurai vs Smartly.io, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Adsmurai is on 37/100 and Smartly.io on 71/100.
Where each one leads
Adsmurai
Leads on none of the measures we hold for both companies.
Smartly.io
- our overall score: 71/100 against 37/100
- domain rating: 75/100 against 63/100
- headcount: 974 against 493
- LinkedIn following: 55,879 against 26,341
At a glance
| Measure | Adsmurai | Smartly.io |
|---|---|---|
| What it is | AI-powered advertising and marketing platform for e-commerce and retail. | Automates creative production and ad buying for social media advertising. |
| Category | AdTech, MarTech, E-commerce, RetailTech | AdTech, MarTech, Automation Platform, Social Media Advertising |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2014 | 2013 |
| Headquarters | Barcelona, Spain | Helsinki, Finland |
| Status | Active | Active |
Size, funding and growth
| Measure | Adsmurai | Smartly.io |
|---|---|---|
| Employees | 493 | 974 |
| Total funding | $47.3M | Not published |
| Latest round | Series C | Not published |
| LinkedIn followers | 26,341 | 55,879 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Adsmurai | Smartly.io |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 37/100 | 71/100 |
| Traction | 58/100 | Not published |
| Team | 30/100 | Not published |
| Community | 12/100 | Not published |
| Search visibility | 31/100 | Not published |
| Quality | 30/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (37/100) | F (36/100) |
| Domain ratingLink authority, 0-100 | 63/100 | 75/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Adsmurai | Smartly.io |
|---|---|---|
| Hosting | Google Cloud | Hetzner |
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Bootstrap | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager, Segment | Hotjar |
Adsmurai vs Smartly.io: common questions
Which is better, Adsmurai or Smartly.io?
On our 0-100 score Smartly.io rates higher (71/100 against 37/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Adsmurai and Smartly.io compare on the numbers?
Smartly.io leads on our overall score (71/100 against 37/100), domain rating (75/100 against 63/100), headcount (974 against 493), LinkedIn following (55,879 against 26,341).
Read the full Adsmurai review and pricing or the Smartly.io review and pricing. You can also browse other Adsmurai alternatives we track.

