Adomate vs Innovid
Adomate vs Innovid, compared side by side on 20 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Adomate is on 52/100 and Innovid on 62/100.
Where each one leads
Adomate
Leads on none of the measures we hold for both companies.
Innovid
- our overall score: 62/100 against 52/100
- agent readiness: 53/100 against 46/100
- domain rating: 79/100 against 23/100
- headcount: 808 against 14
- funding raised: $85.1M against $1.4M
- LinkedIn following: 51,245 against 763
At a glance
| Measure | Adomate | Innovid |
|---|---|---|
| What it is | AI startup helping marketing teams create social media ads more efficiently. | Innovid powers connected TV (CTV) advertising streaming, personalization, and measurement for global brands. |
| Category | Marketing Technology, Artificial Intelligence, Advertising, MarTech | Advertising, Marketing, AdTech, Advertising Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2024 | 2007 |
| Headquarters | Ghent, Belgium | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Adomate | Innovid |
|---|---|---|
| Employees | 14 | 808 |
| Headcount growthLast 12 months | Not published | +18.7% |
| Total funding | $1.4M | $85.1M |
| Latest round | Seed | Pre-IPO |
| LinkedIn followers | 763 | 51,245 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Adomate | Innovid |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 52/100 | 62/100 |
| Traction | 42/100 | 60/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 31/100 | 36/100 |
| Quality | 58/100 | 65/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 23/100 | 79/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Adomate | Innovid |
|---|---|---|
| Hosting | Vercel | Not detected |
| CDN | Vercel | Cloudflare |
| CMS | Not detected | Webflow |
| Frameworks | Bootstrap | Not detected |
| Analytics | Google Analytics 4, Linkedin Insight, Facebook Pixel | Google Tag Manager, Segment |
| Support stack | Not detected | Freshdesk, Zendesk |
What users say
| Measure | Adomate | Innovid |
|---|---|---|
| Reddit sentimentThreads we track | Not published | 3 positive, 0 negative across 6 threads |
“Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech Platform - CTV CTV.WS -> Privately Owned.”r/Spacstocks
Adomate vs Innovid: common questions
Which is better, Adomate or Innovid?
On our 0-100 score Innovid rates higher (62/100 against 52/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 20 data points above: read the rows that match what you are buying for.
How do Adomate and Innovid compare on the numbers?
Innovid leads on our overall score (62/100 against 52/100), agent readiness (53/100 against 46/100), domain rating (79/100 against 23/100), headcount (808 against 14), funding raised ($85.1M against $1.4M), LinkedIn following (51,245 against 763).
What do real users say about Adomate and Innovid?
Innovid: 3 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/Spacstocks.
Read the full Adomate review and pricing or the Innovid review and pricing. You can also browse other Adomate alternatives we track.