ActiveCampaign vs Jotform
ActiveCampaign vs Jotform, compared side by side on 14 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: ActiveCampaign is on 60/100 and Jotform on 23/100.
Where each one leads
ActiveCampaign
- our overall score: 60/100 against 23/100
Jotform
- agent readiness: 69/100 against 56/100
- LinkedIn following: 245,021 against 191,985
At a glance
| Measure | ActiveCampaign | Jotform |
|---|---|---|
| What it is | Customer experience automation platform with email marketing, CRM, and marketing automation. | Jotform is a powerful online form builder and productivity suite that enables users to create custom forms, collect payments, automate workflows, and manage data without coding. |
| Category | Agentic AI, Marketing Automation, Customer Service, AI Agents | Agentic AI, Customer Service, AI Agents, No Code |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1999 | 2006 |
| Headquarters | Chicago, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | ActiveCampaign | Jotform |
|---|---|---|
| Employees | 846 | 897 |
| Headcount growthLast 12 months | -4.0% | Not published |
| Total funding | $50.0M | Not published |
| Latest round | Series C | Not published |
| LinkedIn followers | 191,985 | 245,021 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | ActiveCampaign | Jotform |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 23/100 |
| Traction | 58/100 | 20/100 |
| Search visibility | 44/100 | 29/100 |
| Quality | 78/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | C (69/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 94/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | ActiveCampaign | Jotform |
|---|---|---|
| Hosting | Not detected | Google Cloud |
| CDN | Cloudflare | Not detected |
| Frameworks | Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Not detected |
Product and pricing
| Measure | ActiveCampaign | Jotform |
|---|---|---|
| Key features | Not published | Online Form Builder, 150+ Integrations, Online Payment Collection, Jotform AI Agents, Jotform Sign, Jotform Workflows |
ActiveCampaign vs Jotform: common questions
Which is better, ActiveCampaign or Jotform?
On our 0-100 score ActiveCampaign rates higher (60/100 against 23/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 14 data points above: read the rows that match what you are buying for.
How do ActiveCampaign and Jotform compare on the numbers?
ActiveCampaign leads on our overall score (60/100 against 23/100). Jotform leads on agent readiness (69/100 against 56/100), LinkedIn following (245,021 against 191,985).
Read the full ActiveCampaign review and pricing or the Jotform review and pricing. You can also browse other ActiveCampaign alternatives we track.

