ActiveCampaign vs DevRev Inc.
ActiveCampaign vs DevRev Inc., compared side by side on 18 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: ActiveCampaign is on 60/100 and DevRev Inc. on 64/100.
Where each one leads
ActiveCampaign
- agent readiness: 56/100 against 21/100
- domain rating: 91/100 against 74/100
- LinkedIn following: 191,985 against 57,157
DevRev Inc.
- our overall score: 64/100 against 60/100
- funding raised: $151M against $50.0M
At a glance
| Measure | ActiveCampaign | DevRev Inc. |
|---|---|---|
| What it is | Customer experience automation platform with email marketing, CRM, and marketing automation. | AI-native platform unifying customer support and product development with a knowledge graph. |
| Category | Agentic AI, Marketing Automation, Customer Service, AI Agents | AI-native platform, Customer Support, Product Development, Knowledge Graph |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1999 | 2020 |
| Headquarters | Chicago, United States | Palo Alto, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | ActiveCampaign | DevRev Inc. |
|---|---|---|
| Employees | 846 | 938 |
| Headcount growthLast 12 months | -4.0% | Not published |
| Total funding | $50.0M | $151M |
| Latest round | Series C | Series A |
| Valuation | Not published | $1.1B |
| LinkedIn followers | 191,985 | 57,157 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | ActiveCampaign | DevRev Inc. |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 64/100 |
| Traction | 58/100 | 60/100 |
| Team | Not published | 50/100 |
| Community | Not published | 8/100 |
| Search visibility | 44/100 | 51/100 |
| Quality | 78/100 | 76/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | F (21/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 74/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | ActiveCampaign | DevRev Inc. |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| Frameworks | Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Not detected |
ActiveCampaign vs DevRev Inc.: common questions
Which is better, ActiveCampaign or DevRev Inc.?
On our 0-100 score DevRev Inc. rates higher (64/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 18 data points above: read the rows that match what you are buying for.
How do ActiveCampaign and DevRev Inc. compare on the numbers?
ActiveCampaign leads on agent readiness (56/100 against 21/100), domain rating (91/100 against 74/100), LinkedIn following (191,985 against 57,157). DevRev Inc. leads on our overall score (64/100 against 60/100), funding raised ($151M against $50.0M).
Read the full ActiveCampaign review and pricing or the DevRev Inc. review and pricing. You can also browse other ActiveCampaign alternatives we track.