Aaptiv vs Lose It!
Aaptiv vs Lose It!, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Aaptiv is on 54/100 and Lose It! on 49/100.
Where each one leads
Aaptiv
- our overall score: 54/100 against 49/100
- funding raised: $61.5M against $5.5M
Lose It!
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Aaptiv | Lose It! |
|---|---|---|
| What it is | Audio fitness company | A mobile app that helps users track diet and nutrition for weight loss management. |
| Category | Health & Wellness, Fitness, Mobile | Health & Wellness, Mobile Apps, Fitness |
| Sells toBusiness model | B2C | B2C |
| Offering | Services | Software |
| Founded | 2015 | 2008 |
| Headquarters | New York City, United States | Boston, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | Aaptiv | Lose It! |
|---|---|---|
| Total funding | $61.5M | $5.5M |
| Latest round | Series C | Series A |
| Valuation | $1.1B | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Aaptiv | Lose It! |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 54/100 | 49/100 |
| Traction | 39/100 | 34/100 |
| Team | 60/100 | 70/100 |
| Community | Not published | 15/100 |
| Search visibility | 3/100 | 6/100 |
| Quality | 68/100 | 58/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | Not published |
| Domain ratingLink authority, 0-100 | 71/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Aaptiv | Lose It! |
|---|---|---|
| Hosting | Self Managed | Not detected |
| CMS | WordPress | Not detected |
| Frameworks | Jquery | Not detected |
| Analytics | Google Analytics 4, Google Tag Manager | Not detected |
| Support stack | HubSpot | Not detected |
| Open source | Yes | No |
Aaptiv vs Lose It!: common questions
Which is better, Aaptiv or Lose It!?
On our 0-100 score Aaptiv rates higher (54/100 against 49/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do Aaptiv and Lose It! compare on the numbers?
Aaptiv leads on our overall score (54/100 against 49/100), funding raised ($61.5M against $5.5M).
Read the full Aaptiv review and pricing or the Lose It! review and pricing. You can also browse other Aaptiv alternatives we track.

