4imprint vs Innovid
4imprint vs Innovid, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: 4imprint is on 13/100 and Innovid on 62/100.
Where each one leads
4imprint
Leads on none of the measures we hold for both companies.
Innovid
- our overall score: 62/100 against 13/100
- domain rating: 79/100 against 71/100
- LinkedIn following: 51,245 against 12,381
At a glance
| Measure | 4imprint | Innovid |
|---|---|---|
| What it is | Promotional products distributor offering branded merchandise for businesses. | Innovid powers connected TV (CTV) advertising streaming, personalization, and measurement for global brands. |
| Category | Promotional Products, Branded Merchandise, E-commerce, B2B Marketplace | Advertising, Marketing, AdTech, Advertising Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Marketplace | Platform |
| Founded | 1980 | 2007 |
| Headquarters | Oshkosh, United States | New York, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | 4imprint | Innovid |
|---|---|---|
| Employees | Not published | 808 |
| Headcount growthLast 12 months | Not published | +18.7% |
| Total funding | Not published | $85.1M |
| Latest round | Not published | Pre-IPO |
| LinkedIn followers | 12,381 | 51,245 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | 4imprint | Innovid |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 13/100 | 62/100 |
| Traction | Not published | 60/100 |
| Team | Not published | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 23/100 | 36/100 |
| Quality | Not published | 65/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (54/100) | D (53/100) |
| Domain ratingLink authority, 0-100 | 71/100 | 79/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | 4imprint | Innovid |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Not detected | Webflow |
| Analytics | Google Tag Manager | Google Tag Manager, Segment |
| Support stack | Not detected | Freshdesk, Zendesk |
What users say
| Measure | 4imprint | Innovid |
|---|---|---|
| Reddit sentimentThreads we track | 2 positive, 3 negative across 6 threads | 3 positive, 0 negative across 6 threads |
“1️⃣ $FOUR 4Imprint Group 🇬🇧 Ⓡ 🎯 AI-Enhanced Marketing & Merchandise Leader 📊 Entrance Price (Nov 1): £3,895 💡 Driving digital-first corporate branding with data-driven personalization and scalable e-commerce growth.”r/RoboInvest
“Mediaocean Completes Acquisition of Innovid – Creating the Premier Global Independent, Omnichannel Ad Tech Platform - CTV CTV.WS -> Privately Owned.”r/Spacstocks
4imprint vs Innovid: common questions
Which is better, 4imprint or Innovid?
On our 0-100 score Innovid rates higher (62/100 against 13/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do 4imprint and Innovid compare on the numbers?
Innovid leads on our overall score (62/100 against 13/100), domain rating (79/100 against 71/100), LinkedIn following (51,245 against 12,381).
What do real users say about 4imprint and Innovid?
4imprint: 2 positive and 3 negative mentions across 6 Reddit threads we track, mostly in r/RoboInvest. Innovid: 3 positive and 0 negative mentions across 6 Reddit threads we track, mostly in r/Spacstocks.
Read the full 4imprint review and pricing or the Innovid review and pricing. You can also browse other 4imprint alternatives we track.

