21Shares vs CoinShares
21Shares vs CoinShares, compared side by side on 15 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: 21Shares is on 59/100 and CoinShares on 31/100.
Where each one leads
21Shares
- our overall score: 59/100 against 31/100
- LinkedIn following: 19,112 against 14,050
CoinShares
- agent readiness: 36/100 against 22/100
- funding raised: $40.0M against $23.0M
At a glance
| Measure | 21Shares | CoinShares |
|---|---|---|
| What it is | Leading issuer of crypto exchange-traded products (ETPs) globally. | Leading European digital asset investment firm offering ETPs, funds, and capital markets services. |
| Category | Fintech, Crypto Exchange, DeFi, Tokenized Real-World Assets | Fintech, Asset Management, Digital Assets, Cryptocurrency |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2018 | 2013 |
| Headquarters | Zurich, Switzerland | Saint Helier, Jersey |
| Status | Active | Active |
Size, funding and growth
| Measure | 21Shares | CoinShares |
|---|---|---|
| Employees | 103 | 94 |
| Open roles | 1 | Not published |
| Total funding | $23.0M | $40.0M |
| Latest round | Series A | Not published |
| LinkedIn followers | 19,112 | 14,050 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | 21Shares | CoinShares |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 59/100 | 31/100 |
| Traction | 57/100 | Not published |
| Team | 60/100 | Not published |
| Community | 15/100 | Not published |
| Search visibility | 28/100 | 2/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | F (22/100) | F (36/100) |
| Domain ratingLink authority, 0-100 | 68/100 | 73/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | 21Shares | CoinShares |
|---|---|---|
| CDN | Cloudflare | Cloudflare |
| CMS | Webflow | Not detected |
| Frameworks | Not detected | Next.js |
| Analytics | Google Tag Manager, Hotjar | Not detected |
21Shares vs CoinShares: common questions
Which is better, 21Shares or CoinShares?
On our 0-100 score 21Shares rates higher (59/100 against 31/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 15 data points above: read the rows that match what you are buying for.
How do 21Shares and CoinShares compare on the numbers?
21Shares leads on our overall score (59/100 against 31/100), LinkedIn following (19,112 against 14,050). CoinShares leads on agent readiness (36/100 against 22/100), funding raised ($40.0M against $23.0M).
Read the full 21Shares review and pricing or the CoinShares review and pricing. You can also browse other 21Shares alternatives we track.