11st vs Shein
11st vs Shein, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: 11st is on 50/100 and Shein on 86/100.
Where each one leads
11st
Leads on none of the measures we hold for both companies.
Shein
- our overall score: 86/100 against 50/100
- agent readiness: 58/100 against 46/100
- funding raised: $2.1B against $448M
At a glance
| Measure | 11st | Shein |
|---|---|---|
| What it is | South Korean e-commerce marketplace with 15M+ products | A global online fast-fashion retailer. |
| Category | E-commerce, Marketplace, Retail | E-commerce, Fashion, Retail, Apparel |
| Sells toBusiness model | B2C | B2C |
| Offering | Not published | Marketplace |
| Founded | 2008 | 2008 |
| Headquarters | Seoul, South Korea | Nanjing, China |
| Status | Active | Active |
Size, funding and growth
| Measure | 11st | Shein |
|---|---|---|
| Employees | Not published | 11,633 |
| Total funding | $448M | $2.1B |
| Latest round | Growth Equity | Private Equity |
| Valuation | Not published | $66B |
| LinkedIn followers | Not published | 819,852 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | 11st | Shein |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 50/100 | 86/100 |
| Traction | 40/100 | Not published |
| Team | Not published | 60/100 |
| Community | 15/100 | Not published |
| Search visibility | 22/100 | 100/100 |
| Quality | 68/100 | Not published |
| Agent readinessHow well an AI agent can read and act on the site | D (46/100) | D (58/100) |
| Domain ratingLink authority, 0-100 | 76/100 | 84/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | 11st | Shein |
|---|---|---|
| Hosting | Not detected | AWS |
| CDN | Not detected | Cloudflare |
| CMS | Not detected | Ghost |
| Analytics | Google Analytics 4, Google Tag Manager | Not detected |
11st vs Shein: common questions
Which is better, 11st or Shein?
On our 0-100 score Shein rates higher (86/100 against 50/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do 11st and Shein compare on the numbers?
Shein leads on our overall score (86/100 against 50/100), agent readiness (58/100 against 46/100), funding raised ($2.1B against $448M).
Read the full 11st review and pricing or the Shein review and pricing. You can also browse other 11st alternatives we track.

