11metrics vs Mattermark
11metrics vs Mattermark, compared side by side on 12 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: 11metrics is on 10/100 and Mattermark on 60/100.
Where each one leads
11metrics
Leads on none of the measures we hold for both companies.
Mattermark
- our overall score: 60/100 against 10/100
- domain rating: 68/100 against 1/100
At a glance
| Measure | 11metrics | Mattermark |
|---|---|---|
| What it is | Captures leads, scores prospects in real-time, and identifies scalable campaigns. | Sales intelligence and deal sourcing platform for investors, sales, and marketing professionals. |
| Category | Sales Intelligence, Lead Generation, Marketing Automation, Customer Relationship Management | Sales Intelligence, Lead Generation, Business Intelligence, Data Platform |
| Sells toBusiness model | B2B | B2B |
| Offering | Software | Platform |
| Founded | Not published | 2013 |
| Headquarters | San Francisco, United States | San Francisco, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | 11metrics | Mattermark |
|---|---|---|
| Employees | Not published | 5 |
| Total funding | Not published | $15.8M |
| Latest round | Not published | Series B |
| Valuation | Not published | $42.0M |
| LinkedIn followers | Not published | 4,832 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | 11metrics | Mattermark |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 10/100 | 60/100 |
| Traction | Not published | 44/100 |
| Team | Not published | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 21/100 | 53/100 |
| Quality | Not published | 68/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (48/100) | D (44/100) |
| Domain ratingLink authority, 0-100 | 1/100 | 68/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | 11metrics | Mattermark |
|---|---|---|
| Hosting | Not detected | Self Managed |
| CDN | Cloudflare | Not detected |
| CMS | Ghost | WordPress |
| Frameworks | Next.js, Bootstrap | Jquery, Bootstrap |
| Analytics | Not detected | Google Analytics 4, Segment, Hotjar |
| Support stack | Not detected | HubSpot |
11metrics vs Mattermark: common questions
Which is better, 11metrics or Mattermark?
On our 0-100 score Mattermark rates higher (60/100 against 10/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 12 data points above: read the rows that match what you are buying for.
How do 11metrics and Mattermark compare on the numbers?
Mattermark leads on our overall score (60/100 against 10/100), domain rating (68/100 against 1/100).
Read the full 11metrics review and pricing or the Mattermark review and pricing. You can also browse other 11metrics alternatives we track.

