#Customer Data Platform
2 articles with this tag
Technology
AI Agents Need Context, Not Just Data
AI agents need real-time behavioral context, not just historical data, to make effective decisions. A robust customer context layer is key.
14 days ago
Technology
Databricks & Adobe Unite Marketing Data
Databricks and Adobe integrate Delta Sharing for real-time, zero-copy data access in AEP, powering agentic marketing workflows.
15 days ago