Vidazoo
Vidazoo38About
What does Vidazoo do?
Vidazoo is a video content and yield management platform founded in 2013. Based in Tel Aviv, the company specializes in building automated tools to help publishers manage multiple video placements and optimize demand within a single platform. Their product portfolio includes HTML5 video solutions.
Where is Vidazoo headquartered?
Vidazoo is headquartered in Tel Aviv, Israel.
When was Vidazoo founded?
Vidazoo was founded in 2015.
What industry does Vidazoo operate in?
Vidazoo operates in Video, Programmatic Video, Advertising, AdTech, Video Advertising, Yield Management.
How many employees does Vidazoo have?
Vidazoo has approximately 25 people on record.
What is Vidazoo's current status?
Vidazoo's current operating status is: Inactive.
Vidazoo, as part of Perion Network, competes in the video advertising and monetization space, offering solutions to publishers for managing video placements and optimizing demand, similar to other video advertising offerings within Perion's
Magnite operates as a supply-side platform (SSP) and demand-side platform (DSP) for video advertising, directly competing with Vidazoo's focus on optimizing ad placements and demand for publishers.
PubMatic provides a supply-side platform (SSP) that enables publishers to manage and monetize their digital advertising inventory, which directly competes with Vidazoo's yield management platform for publishers.
CoinMarketCap, as a high-traffic digital platform, would benefit from Vidazoo's video content and yield management platform to optimize video ad placements and maximize revenue from their extensive user base.
Sportskeeda, a sports news and content publisher, could leverage Vidazoo's platform to effectively manage and monetize video content, enhancing user engagement and advertising revenue.
AllHipHop, an online platform for hip-hop news and culture, could utilize Vidazoo's video monetization tools to integrate in-article and stand-alone video ads, increasing engagement and revenue.
The Western Journal, an online news and opinion platform, could use Vidazoo's platform to manage multiple video placements and optimize demand, thereby improving their video advertising yield.
AccuRadio, an online radio platform, could benefit from Vidazoo's video content and yield management to integrate video advertising seamlessly and enhance monetization strategies.
C-SPAN, a public service broadcaster of government proceedings, could use Vidazoo's video management and monetization features to optimize their extensive video library and generate additional revenue.
Buyer fit inferred by StartupHub from what Vidazoo sells and public signals about each company. Only rows badged "already a customer" are confirmed relationships.
Perion Network would further consolidate its video advertising offerings and expand its publisher technology by fully integrating Vidazoo's innovative video monetization platform, enhancing its holistic digital advertising solutions.
Precedent: Perion Network acquired Vidazoo in 2021
Strategic fit inferred by StartupHub from each buyer's own acquisition history. No deal, approach or discussion is implied.
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An entrant is a company tagged Advertising whose domain was first registered in the window, counted from registry records in the StartupHub directory. Registry detection runs two to three weeks behind registration, so recent weeks are a floor.
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