Sett
AI-powered creative performance platform for mobile games, generating and testing ad concepts at scale.
About
Sett is a creative performance platform for mobile games that uses agentic AI to rapidly generate and test diverse video and playable ad concepts. This enables mobile game teams to consistently discover winning creatives and combat creative fatigue. Sett serves mobile game developers looking to scale their games and optimize campaigns with AI-driven creative solutions.
Key facts
- Website
- sett.ai
- Headquarters
- Tel Aviv, Israel
- Founded
- 2021
- Employees
- 185
- Total funding
- $57M (Series B)
- Valuation
- Private
- Business model
- B2B
- Tags
- GamingGenerative AIInfrastructureDevelopmentAI Tools & Apps
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 29 Mar 2026 | Series B | $30M | Greenfield Partners |
| 8 May 2025 | Series A | $15M | Bessemer Venture Partners |
| 1 Mar 2023 | Seed | $12M | - |
Tech stack
Detected on sett.ai, last scanned 19 Sept 2026. Run your own scan
- Frontend
- jQuery
- Analytics
- Google Tag Manager
- SEO
- Yoast SEO
- CMS / Builders
- WordPress
- CDN
- Cloudflare
- Email provider
- Google Workspace
- Cookie consent
- Cookiebot
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Frequently asked
How much funding has Sett raised?
Sett has raised a total of $57M in funding. The most recent round on record is Series B.
How many employees does Sett have?
Sett has approximately 185 people on record.
Mobile Game Developers
Scopely is a major mobile game developer that consistently releases new titles and updates existing ones, requiring a continuous stream of high-performing creative assets for user acquisition, which Sett's AI platform provides.
Mobile Game Developers
Rovio, known for its popular mobile games, would benefit from Sett's ability to generate and test diverse video and playable ad concepts at scale to combat creative fatigue and optimize user acquisition campaigns.
Mobile Game Developers
Plarium develops and publishes numerous mobile games, making it an ideal client for Sett's AI-powered platform to efficiently create and iterate on marketing content for their diverse portfolio.
Mobile Game Developers
As a mobile game developer, Candivore would find value in Sett's agentic AI to rapidly generate and test ad concepts, helping them discover winning creatives and scale their games effectively.
Game Development Platform Users
Unity is a widely used game development platform, and game studios utilizing Unity would benefit from Sett's ability to generate marketing content that aligns with their game's aesthetics and helps attract and retain users.
Mobile Game Developers
SuperPlay, a mobile game developer, could leverage Sett's AI to automate and optimize their marketing and in-game content creation, addressing the challenges of rising user acquisition costs and the need for engaging creative content.
Confirmed customer relationships for Sett. Speculative buyer-fit guesses are not shown.