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About
PhraseTech lets online retailers create fully customized product pages specifically targeting a customer's gender, age range, location, etc. With the technology, tens of thousands of versions of copy can be generated for each product page, and machine-learning capabilities and real-time analytics are then used to optimize the various texts and surface the top-performing messages to ensure the best conversion rates. For instance, copy directed at a woman shopping for snow boots can reference the local temperature in her area and remark that the boots are highly rated for sub-zero weather. PhraseTech also operates Buzzrake.com, a search engine for online opinions, and manages an original content online magazine.
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Frequently Asked Questions
What does PhraseTech do?
PhraseTech lets online retailers create fully customized product pages specifically targeting a customer's gender, age range, location, etc. With the technology, tens of thousands of versions of copy can be generated for each product page, and machine-learning capabilities and real-time analytics are then used to optimize the various texts and surface the top-performing messages to ensure the best conversion rates. For instance, copy directed at a woman shopping for snow boots can reference the…
How much funding has PhraseTech raised?
PhraseTech has raised a total of $5M in funding. The most recent round on record is Funding Round.
When was PhraseTech founded?
PhraseTech was founded in 2013.
What industry does PhraseTech operate in?
PhraseTech operates in Marketing, Advanced Targeting, Automated Text Creation.
How many employees does PhraseTech have?
PhraseTech has approximately 25 people on record.
What is PhraseTech's current status?
PhraseTech's current operating status is: Inactive.