MI
About
Mimica is a company that has developed innovative smart packaging technology designed to combat food waste. Their "Mimica Touch" labels and "Mimica Sense" caps change color to visually indicate the actual freshness of food and beverages, moving beyond arbitrary 'best before' dates. This aims to reduce unnecessary food spoilage and empower consumers with more accurate information.
Key facts
At-a-glance profile data
- Website
- mimica.com
- Headquarters
- London, United Kingdom
- Founded
- 2014
- Total funding
- $15M (Seed)
- Business model
- B2B
Funding rounds
| Date | Round | Amount | Lead investors |
|---|---|---|---|
| 23 Jan 2024 | Seed | $3M | MMC Ventures |
| 1 Mar 2021 | Seed | $10M | - |
| 1 May 2020 | Undisclosed round | $3M | MMC Ventures |
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Frequently asked
How much funding has Mimica raised?
Mimica has raised a total of $15M in funding. The most recent round on record is Seed.
What is Mimica's current status?
Mimica's current operating status is: Inactive.