
About
Pathmatics was a marketing intelligence company that provided a platform for analyzing digital advertising activity. Its technology offered real-time, actionable intelligence to advertisers, agencies, and publishers, enabling them to understand competitor ad strategies, optimize media spend, and gain insights into the digital advertising ecosystem. The company was acquired by Sensor Tower in May 2021.
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Total Employees
432
Current headcount
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Frequently Asked Questions
What does Pathmatics do?
Pathmatics was a marketing intelligence company that provided a platform for analyzing digital advertising activity. Its technology offered real-time, actionable intelligence to advertisers, agencies, and publishers, enabling them to understand competitor ad strategies, optimize media spend, and gain insights into the digital advertising ecosystem. The company was acquired by Sensor Tower in May 2021.
How much funding has Pathmatics raised?
Pathmatics has raised a total of $8M in funding. The most recent round on record is Series A.
When was Pathmatics founded?
Pathmatics was founded in 2011.
How many employees does Pathmatics have?
Pathmatics has approximately 432 people on record.
What is Pathmatics's current status?
Pathmatics's current operating status is: Acquired.