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  3. Supersonik Launches With 5m To Revolutionize Software Sales Using Ai Powered Live Product Demos
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Supersonik Launches with $5M to Revolutionize Software Sales Using AI-Powered Live Product Demos

S
StartupHub Team
Sep 4, 2025 at 3:25 PM3 min read
Supersonik Launches with $5M to Revolutionize Software Sales Using AI-Powered Live Product Demos

Supersonik, a new venture from the former CEO of Typeform and a team of serial entrepreneurs, today announced its emergence from stealth with $5 million in seed funding to eliminate the waiting period for software demonstrations. The company has developed an autonomous AI agent capable of conducting live, interactive, and multilingual product demos on demand.

The funding round was spearheaded by Andreessen Horowitz, with notable participation from angel investors associated with Google, DeepMind, and Salesforce.

In an era of instant gratification, Supersonik addresses a critical bottleneck in the software sales process: the delay between a potential customer's inquiry and the actual product demonstration. The company's AI agent is designed to join video calls instantly, providing a guided tour of real, functioning software, and personalizing its presentation in real time to meet the specific needs of each prospective buyer.

"Our goal is to reshape a fundamental part of the sales process," stated Daniel Carmona, CEO of Supersonik. "Any prospect should be able to receive a customized, live demonstration in their own language the moment they express interest. We're removing the need for scheduling, forms, and delays."

Supersonik is engineered for today's impatient and globally distributed software buyers. Unlike pre-recorded videos or static product tours, the AI agent dynamically adapts its presentation based on the conversation and live product interactions. It integrates with CRMs, company websites, and knowledge bases to tailor each demo with relevant data, such as the prospect’s industry, company size, and existing tech stack. This allows for a highly personalized experience without manual preparation.

The platform offers immediate applications for businesses looking to accelerate their sales cycles. Companies can integrate a button on their website to offer instant demos, re-engage dormant leads with a live interaction, or use the agent to qualify and route new prospects efficiently. The core benefit is the ability to scale demonstration capacity without expanding the human sales team.

The founding team—Daniel Carmona Serrat, Joaquim Lechà, and Pol Ruiz—brings together a powerful combination of entrepreneurial success, SaaS leadership, and deep AI expertise. Carmona and Ruiz had previously collaborated on AI-driven automation projects, while Lechà, during his tenure as CEO of Typeform, recognized the urgent need to modernize software sales.

"The advancements in AI represent the most significant technological shift of our generation," commented co-founder Joaquim Lechà. "Joining forces with Dani and Pol was an opportunity to build a future where companies can connect with buyers instantly and globally, fundamentally changing how software is discovered and purchased."

With the new capital, Supersonik plans to double its workforce by the end of 2025, focusing on engineering and go-to-market roles. The investment will also be directed toward building a secure, enterprise-grade AI infrastructure.

"Scaling live demos has historically been a major challenge for SaaS companies due to the high cost and time investment," said Gabriel Vasquez, Partner at Andreessen Horowitz. "Supersonik transforms the sales process into an immediate, interactive product experience that provides value from the very first touchpoint. This is an exceptional team poised to redefine the software sales landscape."

Looking forward, Supersonik intends to expand its AI capabilities to other areas of the customer lifecycle, including onboarding, technical support, and contract renewals, aiming to create a fully intelligent, zero-latency communication platform for businesses.

#Daniel Carmona
#Joaquim Lechà

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