Human Behavior secured $5 million in seed funding. Y Combinator and General Catalyst led the round. Consequently, the startup develops vision AI technology to analyze online user behavior. This AI analytics funding will accelerate its platform development.
The company's platform uses computer vision to study real user session replays. This approach provides insights into product usage, conversion, and churn. Ultimately, it aims to offer deeper understanding than traditional analytics tools.
Vision AI Transforms User Insights
Human Behavior's technology eliminates the need for manual event tagging or clickstream data. Instead, its AI generates insights without extensive code instrumentation. Therefore, product teams quickly answer critical questions.
The four-month-old startup closed its seed round in just two days. Furthermore, other investors included Paul Graham and Vercel Ventures. Founders Amogh Chaturvedi (20), Chirag Kawediya (22), and Skyler Ji (22) previously sold an e-commerce accounting tool.
Human Behavior's solution helps fast-moving Series A and B startups. It delivers daily summary emails detailing feature usage, bugs, and churn. Moreover, the company reports 20% month-over-month growth since launching.
This new approach differentiates Human Behavior from established players like Mixpanel and PostHog. The founders envision becoming the Datadog of session replay. This expansion includes automated QA and embedded IT support from their core dataset. This startup funding will fuel their growth.
