InMobi vs Liftoff
InMobi vs Liftoff, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: InMobi is on 56/100 and Liftoff on 69/100.
Where each one leads
InMobi
- headcount: 3,000 against 725
- funding raised: $876M against $405M
Liftoff
- our overall score: 69/100 against 56/100
At a glance
| Measure | InMobi | Liftoff |
|---|---|---|
| What it is | Global GenAI-powered consumer internet platform for advertising, engagement, and commerce. | AI-powered growth acceleration platform for the mobile industry. |
| Category | Mobile Advertising, AdTech, Consumer Internet, AI-driven Advertising | AdTech, Mobile Advertising, Marketing Automation, AI |
| Sells toBusiness model | B2B Platform | B2B |
| Offering | Platform | Platform |
| Founded | 2007 | 2012 |
| Headquarters | Bengaluru, India | Redwood City, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | InMobi | Liftoff |
|---|---|---|
| Employees | 3,000 | 725 |
| Headcount growthLast 12 months | Not published | +4.3% |
| Total funding | $876M | $405M |
| Latest round | Debt | Private Equity |
| Valuation | $2.0B | $400M |
| LinkedIn followers | Not published | 24,626 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | InMobi | Liftoff |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 56/100 | 69/100 |
| Traction | 60/100 | 60/100 |
| Team | 70/100 | 70/100 |
| Community | Not published | 8/100 |
| Search visibility | 13/100 | 34/100 |
| Quality | 62/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (44/100) | D (47/100) |
| Domain ratingLink authority, 0-100 | 82/100 | 81/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | InMobi | Liftoff |
|---|---|---|
| Hosting | Google Cloud | Not detected |
| CDN | Not detected | Cloudflare |
| CMS | Not detected | WordPress |
| Frameworks | Next.js | Jquery, Bootstrap |
| Analytics | Not detected | Google Analytics 4, Google Tag Manager |
| Support stack | Not detected | HubSpot |
InMobi vs Liftoff: common questions
Which is better, InMobi or Liftoff?
On our 0-100 score Liftoff rates higher (69/100 against 56/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do InMobi and Liftoff compare on the numbers?
InMobi leads on headcount (3,000 against 725), funding raised ($876M against $405M). Liftoff leads on our overall score (69/100 against 56/100).
Read the full InMobi review and pricing or the Liftoff review and pricing. You can also browse other InMobi alternatives we track.