Explorium vs Heno Analytics
Explorium vs Heno Analytics, compared side by side on 13 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: Explorium is on 65/100 and Heno Analytics on 28/100.
Where each one leads
Explorium
- our overall score: 65/100 against 28/100
- agent readiness: 68/100 against 27/100
Heno Analytics
Leads on none of the measures we hold for both companies.
At a glance
| Measure | Explorium | Heno Analytics |
|---|---|---|
| What it is | Explorium is a leading data company that uses GenAI technology to build the world’s largest and highest quality collection of premium external data, empowering businesses to make accurate go-to-market decisions. | AI-powered analytics platform for e-commerce businesses to optimize marketing and sales. |
| Category | Data Enrichment, Data Science Platform, Machine Learning, Predictive Analytics | Analytics Platform, E-commerce, Marketing Automation, Customer Analytics |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 2017 | 2021 |
| Headquarters | Tel Aviv, Israel | Tel Aviv, Israel |
| Status | Active | Active |
Size, funding and growth
| Measure | Explorium | Heno Analytics |
|---|---|---|
| Employees | 92 | Not published |
| Headcount growthLast 12 months | -12.9% | Not published |
| Total funding | $125M | Not published |
| Latest round | Series C | Not published |
| Valuation | $550M | Not published |
| LinkedIn followers | 14,353 | Not published |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | Explorium | Heno Analytics |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 65/100 | 28/100 |
| Traction | 60/100 | Not published |
| Team | 70/100 | Not published |
| Community | 8/100 | Not published |
| Search visibility | 44/100 | 10/100 |
| Quality | 68/100 | 45/100 |
| Agent readinessHow well an AI agent can read and act on the site | C (68/100) | F (27/100) |
| Domain ratingLink authority, 0-100 | 64/100 | Not published |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | Explorium | Heno Analytics |
|---|---|---|
| Hosting | AWS | Not detected |
| CDN | Cloudflare | Not detected |
| CMS | WordPress | WordPress |
| Frameworks | Jquery | Jquery |
| Analytics | Google Analytics 4, Google Tag Manager, Microsoft Clarity | Not detected |
| Support stack | HubSpot | Not detected |
What users say
| Measure | Explorium | Heno Analytics |
|---|---|---|
| Reddit sentimentThreads we track | 5 positive, 0 negative across 5 threads | Not published |
“Hey everyone! I'm u/explorium-ai , a founding moderator of r/ExploriumAI . This is our new home for all things related to B2B data enrichment, agentic GTM workflows, and AI-native go-to-market, think Explorium's AgentSource API/MCP and ever”r/ExploriumAI
Explorium vs Heno Analytics: common questions
Which is better, Explorium or Heno Analytics?
On our 0-100 score Explorium rates higher (65/100 against 28/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 13 data points above: read the rows that match what you are buying for.
How do Explorium and Heno Analytics compare on the numbers?
Explorium leads on our overall score (65/100 against 28/100), agent readiness (68/100 against 27/100).
What do real users say about Explorium and Heno Analytics?
Explorium: 5 positive and 0 negative mentions across 5 Reddit threads we track, mostly in r/ExploriumAI.
Read the full Explorium review and pricing or the Heno Analytics review and pricing. You can also browse other Explorium alternatives we track.