ActiveCampaign vs Podium
ActiveCampaign vs Podium, compared side by side on 19 data points: what each one does, how big it is, what it has raised, the tech running each site, and what users report. We score both out of 100 on traction, team and visibility: ActiveCampaign is on 60/100 and Podium on 64/100.
Where each one leads
ActiveCampaign
- agent readiness: 56/100 against 46/100
- LinkedIn following: 191,985 against 112,077
Podium
- our overall score: 64/100 against 60/100
- headcount: 1,556 against 846
- funding raised: $423M against $50.0M
At a glance
| Measure | ActiveCampaign | Podium |
|---|---|---|
| What it is | Customer experience automation platform with email marketing, CRM, and marketing automation. | An all-in-one AI-powered lead management and communication platform for local businesses to acquire and convert new customers. |
| Category | Agentic AI, Marketing Automation, Customer Service, AI Agents | Local Business Growth Platform, CRM, Lead Generation, Customer Communication |
| Sells toBusiness model | B2B | B2B |
| Offering | Platform | Platform |
| Founded | 1999 | 2014 |
| Headquarters | Chicago, United States | Lehi, United States |
| Status | Active | Active |
Size, funding and growth
| Measure | ActiveCampaign | Podium |
|---|---|---|
| Employees | 846 | 1,556 |
| Headcount growthLast 12 months | -4.0% | Not published |
| Total funding | $50.0M | $423M |
| Latest round | Series C | Series D |
| Valuation | Not published | $3.0B |
| LinkedIn followers | 191,985 | 112,077 |
StartupHub scores
Our own 0-100 ratings. They measure company strength and site quality, not which product suits you.
| Measure | ActiveCampaign | Podium |
|---|---|---|
| StartupHub scoreOur 0-100 rating | 60/100 | 64/100 |
| Traction | 58/100 | 60/100 |
| Team | Not published | 30/100 |
| Community | Not published | 8/100 |
| Search visibility | 44/100 | 48/100 |
| Quality | 78/100 | 78/100 |
| Agent readinessHow well an AI agent can read and act on the site | D (56/100) | D (46/100) |
| Domain ratingLink authority, 0-100 | 91/100 | 82/100 |
Technology
Detected on each public site, so it reflects the marketing stack as well as the product.
| Measure | ActiveCampaign | Podium |
|---|---|---|
| Hosting | Not detected | Vercel |
| CDN | Cloudflare | Vercel |
| CMS | Not detected | Framer |
| Frameworks | Tailwind CSS | Not detected |
| Analytics | Google Tag Manager | Google Tag Manager |
ActiveCampaign vs Podium: common questions
Which is better, ActiveCampaign or Podium?
On our 0-100 score Podium rates higher (64/100 against 60/100). The score weights traction, team, visibility and profile completeness, so it reflects company strength rather than which product suits you. We compare the two on 19 data points above: read the rows that match what you are buying for.
How do ActiveCampaign and Podium compare on the numbers?
ActiveCampaign leads on agent readiness (56/100 against 46/100), LinkedIn following (191,985 against 112,077). Podium leads on our overall score (64/100 against 60/100), headcount (1,556 against 846), funding raised ($423M against $50.0M).
Read the full ActiveCampaign review and pricing or the Podium review and pricing. You can also browse other ActiveCampaign alternatives we track.