# Wordle

**Source:** https://www.startuphub.ai/startups/wordle
**Profile type:** Startup

> A viral daily word-guessing game acquired by The New York Times.

## About

Wordle is a web-based word game where players have six attempts to guess a five-letter word. It gained massive popularity in late 2021 due to its simple gameplay and shareable results format. The New York Times Company acquired Wordle in January 2022.

## Key facts

- **Slug:** wordle
- **Website:** https://www.nytimes.com/games/wordle/index.html
- **Location:** New York, United States
- **Founded:** 2021-10-01
- **Operating status:** Active
- **Total funding:** $1M
- **Sectors / tags:** Word Game, Puzzle Game, Browser Game, Mobile Game

## Frequently asked

### What does Wordle do?

Wordle is a web-based word game where players have six attempts to guess a five-letter word. It gained massive popularity in late 2021 due to its simple gameplay and shareable results format. The New York Times Company acquired Wordle in January 2022.

### What is Wordle's valuation?

StartupHub estimates Wordle's effective valuation at $4.1M (range $2.5M to $6.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Wordle raised?

Wordle has raised a total of $1M in funding. The most recent round on record is Acquisition.

### Where is Wordle headquartered?

Wordle is headquartered in New York, United States.

### When was Wordle founded?

Wordle was founded in 2021.

### What industry does Wordle operate in?

Wordle operates in Word Game, Puzzle Game, Browser Game, Mobile Game.

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