# Whichit

**Source:** https://www.startuphub.ai/startups/whichit
**Profile type:** Startup

> Interactive advertising and marketing solutions to re-engage users and drive voluntary engagement.

## About

Whichit was a leader in Interactive Commercial Content (ICC), a technology designed to increase engagement, build revenue streams, and gain actionable insights. Their smart, interactive units could be delivered across multiple channels to create a dialog with audiences, outperform traditional content, and connect users to tailored commercial offers. Whichit served a wide range of verticals including Automotive, Gambling, Insurance, Entertainment, Travel, and Finance.

## Key facts

- **Slug:** whichit
- **Website:** https://www.whichit.co/
- **Founded:** 2014-05-01 00:00:00
- **Employees:** 2
- **Operating status:** Inactive
- **Total funding:** $2M
- **Sectors / tags:** Marketing, Content, Poll Generation, AdTech, MarTech, Interactive Advertising, User Engagement, Marketing Technology
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/whichit
  - Twitter: https://twitter.com/whichitpro
  - Facebook: https://www.facebook.com/whichit.me

## Frequently asked

### What does Whichit do?

Whichit was a leader in Interactive Commercial Content (ICC), a technology designed to increase engagement, build revenue streams, and gain actionable insights. Their smart, interactive units could be delivered across multiple channels to create a dialog with audiences, outperform traditional content, and connect users to tailored commercial offers. Whichit served a wide range of verticals including Automotive, Gambling, Insurance, Entertainment, Travel, and Finance.

### What is Whichit's revenue?

StartupHub estimates Whichit's annual revenue at $375K (range $233K to $2.1M, 63% confidence), based on comparable companies in the sector.

### What is Whichit's valuation?

StartupHub estimates Whichit's effective valuation at $6.0M (range $4.0M to $9.6M, 10% confidence), based on comparable companies in the sector.

### How much funding has Whichit raised?

Whichit has raised a total of $2M in funding. The most recent round on record is Seed.

### When was Whichit founded?

Whichit was founded in 2014.

### What industry does Whichit operate in?

Whichit operates in Marketing, Content, Poll Generation, AdTech, MarTech, Interactive Advertising.

### How many employees does Whichit have?

Whichit has approximately 2 people on record.

### What is Whichit's current status?

Whichit's current operating status is: Inactive.

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