# TapReason

**Source:** https://www.startuphub.ai/startups/tapreason
**Profile type:** Startup

> A platform that optimizes business processes for mobile apps by detecting behavioral usage patterns.

## About

TapReason is a platform designed to enhance mobile app performance by optimizing key business processes. It analyzes user behavior patterns to trigger relevant events at opportune moments for specific users, aiming to improve engagement and conversion within the app.

## Key facts

- **Slug:** tapreason
- **Website:** http://www.tapreason.com/
- **Location:** Tel Aviv, Israel
- **Founded:** 2013-08-01 00:00:00
- **Employees:** 5
- **Operating status:** Inactive
- **Total funding:** $1M
- **Sectors / tags:** Marketing, Mobile Marketing, Mobile App Optimization, Behavioral Analytics, User Engagement, Customer Experience, Marketing Automation, Predictive Analytics
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/tap-reason/about/
  - Twitter: https://twitter.com/https

## Frequently asked

### What does TapReason do?

TapReason is a platform designed to enhance mobile app performance by optimizing key business processes. It analyzes user behavior patterns to trigger relevant events at opportune moments for specific users, aiming to improve engagement and conversion within the app.

### What is TapReason's revenue?

StartupHub estimates TapReason's annual revenue at $928K (range $582K to $5.2M, 63% confidence), based on comparable companies in the sector.

### What is TapReason's valuation?

StartupHub estimates TapReason's effective valuation at $3.7M (range $2.5M to $6.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has TapReason raised?

TapReason has raised a total of $1M in funding. The most recent round on record is Seed.

### Where is TapReason headquartered?

TapReason is headquartered in Tel Aviv, Israel.

### When was TapReason founded?

TapReason was founded in 2013.

### What industry does TapReason operate in?

TapReason operates in Marketing, Mobile Marketing, Mobile App Optimization, Behavioral Analytics, User Engagement, Customer Experience.

### How many employees does TapReason have?

TapReason has approximately 5 people on record.

### What is TapReason's current status?

TapReason's current operating status is: Inactive.

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