# Super Group (SGHC) Limited

**Source:** https://www.startuphub.ai/startups/super-group-sghc-limited
**Profile type:** Startup

> A global online sports betting and gaming operator known for brands like Betway and Spin.

## About

Super Group (SGHC) Limited is a leading global digital gaming company that owns and operates the highly successful online sports betting brand Betway and the multi-brand online casino offering Spin. The company leverages decades of industry experience, operating through numerous subsidiaries across over 20 jurisdictions. It focuses on delivering a converged interactive gaming experience, expanding into regulated markets, increasing brand awareness through strategic partnerships, and utilizing proprietary data for customer-centric service. Super Group became publicly listed on the NYSE in January 2022 via a SPAC merger, and in May 2024, it acquired full control of its sportsbook software technology from Apricot to enhance operational flexibility and cost efficiency.

## Key facts

- **Slug:** super-group-sghc-limited
- **Website:** https://supergroup.com
- **Location:** St. Peter Port, Guernsey
- **Founded:** 2021-04-22 00:00:00
- **Employees:** 4000
- **Operating status:** Active
- **Total funding:** $171M
- **Sectors / tags:** Online Gaming, Sports Betting, iGaming, Gambling, Entertainment
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/super-group-sghc-limited/

## Frequently asked

### What does Super Group (SGHC) Limited do?

Super Group (SGHC) Limited is a leading global digital gaming company that owns and operates the highly successful online sports betting brand Betway and the multi-brand online casino offering Spin. The company leverages decades of industry experience, operating through numerous subsidiaries across over 20 jurisdictions. It focuses on delivering a converged interactive gaming experience, expanding into regulated markets, increasing brand awareness through strategic partnerships, and utilizing pr…

### What is Super Group (SGHC) Limited's valuation?

StartupHub estimates Super Group (SGHC) Limited's effective valuation at $2.7B (range $1.9B to $3.5B, 25% confidence), based on comparable companies in the sector.

### How much funding has Super Group (SGHC) Limited raised?

Super Group (SGHC) Limited has raised a total of $171M in funding. The most recent round on record is SPAC Merger.

### Where is Super Group (SGHC) Limited headquartered?

Super Group (SGHC) Limited is headquartered in St. Peter Port, Guernsey.

### When was Super Group (SGHC) Limited founded?

Super Group (SGHC) Limited was founded in 2021.

### What industry does Super Group (SGHC) Limited operate in?

Super Group (SGHC) Limited operates in Online Gaming, Sports Betting, iGaming, Gambling, Entertainment.

### How many employees does Super Group (SGHC) Limited have?

Super Group (SGHC) Limited has approximately 4000 people on record.

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