# Stoa

**Source:** https://www.startuphub.ai/startups/stoa
**Profile type:** Startup

> Cash management platform enabling consumers and businesses to access upfront rewards on cash deposits.

## About

Stoa is a UK fintech startup that has developed a cash management platform connecting financial institutions, brands, and customers. It leverages behavioral finance, embedded banking infrastructure, and merchant partnerships to offer an alternative to traditional interest-based savings. Customers can place funds into fixed-term 'Stoa Pots' and receive upfront rewards from partner brands. Deposits are held with regulated banking partners and are protected under the Financial Services Compensation Scheme (FSCS). The company aims to address the significant amount of idle cash in low-yield accounts by providing tangible value and a new experience around idle cash.

## Key facts

- **Slug:** stoa
- **Website:** https://www.stoa.co.uk/
- **Location:** London, England, United Kingdom
- **Founded:** 2022-01-01
- **Employees:** 3
- **Operating status:** Active
- **Total funding:** $2M
- **Sectors / tags:** Fintech, Financial Services, Consumer Finance, Business Finance, Embedded Finance, Payments, Cash Management, Consumer Rewards, Behavioral Finance, API Platform
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/stoa-app/
  - Twitter: https://twitter.com/stoa_app

## Frequently asked

### What does Stoa do?

Stoa is a UK fintech startup that has developed a cash management platform connecting financial institutions, brands, and customers. It leverages behavioral finance, embedded banking infrastructure, and merchant partnerships to offer an alternative to traditional interest-based savings. Customers can place funds into fixed-term 'Stoa Pots' and receive upfront rewards from partner brands. Deposits are held with regulated banking partners and are protected under the Financial Services Compensation…

### What is Stoa's revenue?

StartupHub estimates Stoa's annual revenue at $768K (range $476K to $1.6M, 64% confidence), based on comparable companies in the sector.

### What is Stoa's valuation?

StartupHub estimates Stoa's effective valuation at $8.8M (range $6.0M to $14.4M, 25% confidence), based on comparable companies in the sector.

### How much funding has Stoa raised?

Stoa has raised a total of $2M in funding. The most recent round on record is Pre-Seed.

### Where is Stoa headquartered?

Stoa is headquartered in London, England, United Kingdom.

### When was Stoa founded?

Stoa was founded in 2022.

### What industry does Stoa operate in?

Stoa operates in Fintech, Financial Services, Consumer Finance, Business Finance, Embedded Finance, Payments.

### How many employees does Stoa have?

Stoa has approximately 3 people on record.

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