# Selfin

**Source:** https://www.startuphub.ai/startups/selfin
**Profile type:** Startup

> Building the first AI Bank

## About

Selfin is developing AI-powered banking. Users can enjoy personalised recommendations and optimisations of their finances by connecting all their financial products on a single platform.

## Key facts

- **Slug:** selfin
- **Website:** https://selfin.app
- **Location:** San Francisco, United States
- **Founded:** 2022-03-01
- **Employees:** 9
- **Operating status:** Active
- **Sectors / tags:** Fintech, Finance, Consumer, Consumer Finance, Neobank, AI-Driven Parametric Insurance, Personal Agent Data Vault, Agentic AI, AI Agent, Consumer App, API Platform, Generative AI
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/selfinltd/
  - Twitter: https://x.com/Selfin_app_

## Frequently asked

### What does Selfin do?

Selfin is developing AI-powered banking. Users can enjoy personalised recommendations and optimisations of their finances by connecting all their financial products on a single platform.

### What is Selfin's revenue?

StartupHub estimates Selfin's annual revenue at $2.5M (range $2.0M to $3.0M, 63% confidence), based on comparable companies in the sector.

### Where is Selfin headquartered?

Selfin is headquartered in San Francisco, United States.

### When was Selfin founded?

Selfin was founded in 2022.

### What industry does Selfin operate in?

Selfin operates in Fintech, Finance, Consumer, Consumer Finance, Neobank, AI-Driven Parametric Insurance.

### How many employees does Selfin have?

Selfin has approximately 9 people on record.

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