# Seeing Machines

**Source:** https://www.startuphub.ai/startups/seeing-machines
**Profile type:** Startup

> Develops advanced driver monitoring systems (DMS) for automotive safety and driver behavior analysis.

## About

Seeing Machines is a global technology company specializing in driver monitoring systems (DMS) for the automotive industry. Their technology uses computer vision and AI to detect driver distraction, fatigue, and other safety-critical behaviors, aiming to prevent accidents and improve road safety. They partner with major automotive OEMs and Tier 1 suppliers.

## Key facts

- **Slug:** seeing-machines
- **Website:** https://www.seeingmachines.com/
- **Location:** Canberra, Australia
- **Founded:** 1999-01-01
- **Employees:** 425
- **Operating status:** Active
- **Total funding:** $260M
- **Sectors / tags:** Automotive Technology, Computer Vision, Driver Monitoring Systems, ADAS, AI, Machine Learning, Safety Technology, Automotive OEM, Tier 1 Supplier
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/seeingmachines
  - Twitter: https://twitter.com/seeingmachines
  - Facebook: https://www.facebook.com/SeeingMachinesLtd

## Frequently asked

### What does Seeing Machines do?

Seeing Machines is a global technology company specializing in driver monitoring systems (DMS) for the automotive industry. Their technology uses computer vision and AI to detect driver distraction, fatigue, and other safety-critical behaviors, aiming to prevent accidents and improve road safety. They partner with major automotive OEMs and Tier 1 suppliers.

### What is Seeing Machines's valuation?

StartupHub estimates Seeing Machines's effective valuation at $1.0B (range $650.0M to $1.6B, 10% confidence), based on comparable companies in the sector.

### How much funding has Seeing Machines raised?

Seeing Machines has raised a total of $260M in funding. The most recent round on record is Secondary Market.

### Where is Seeing Machines headquartered?

Seeing Machines is headquartered in Canberra, Australia.

### When was Seeing Machines founded?

Seeing Machines was founded in 1999.

### What industry does Seeing Machines operate in?

Seeing Machines operates in Automotive Technology, Computer Vision, Driver Monitoring Systems, ADAS, AI, Machine Learning.

### How many employees does Seeing Machines have?

Seeing Machines has approximately 425 people on record.

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