# Proov.ai

**Source:** https://www.startuphub.ai/startups/proo
**Profile type:** Startup

> AI-powered platform for regulatory compliance and risk management in financial services.

## About

Proov.ai provides next-generation AI technology that reshapes sports betting by enabling personalized, conversational, and real-time in-play engagement. Their AI assistant delivers tailored suggestions and offers triggered by live game events and player behavior, helping operators increase turnover and player retention. The platform integrates seamlessly with odds feeds and offers configurable prompts to enhance player confidence and drive informed betting decisions.

## Key facts

- **Slug:** proo
- **Website:** https://www.proov.ai/
- **Location:** New York, United States
- **Founded:** 2023-07-20 00:00:00
- **Operating status:** Active
- **Sectors / tags:** RegTech, Regulation, Fintech, Regulatory Compliance, Risk Management, Enterprise Software, Financial Services

## Frequently asked

### What does Proov.ai do?

Proov.ai provides next-generation AI technology that reshapes sports betting by enabling personalized, conversational, and real-time in-play engagement. Their AI assistant delivers tailored suggestions and offers triggered by live game events and player behavior, helping operators increase turnover and player retention. The platform integrates seamlessly with odds feeds and offers configurable prompts to enhance player confidence and drive informed betting decisions.

### Where is Proov.ai headquartered?

Proov.ai is headquartered in New York, United States.

### When was Proov.ai founded?

Proov.ai was founded in 2023.

### What industry does Proov.ai operate in?

Proov.ai operates in RegTech, Regulation, Fintech, Regulatory Compliance, Risk Management, Enterprise Software.

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