# Fondue

**Source:** https://www.startuphub.ai/startups/postscript
**Profile type:** Startup

> Fondue empowers brands to drive profitable growth with embedded, choice-driven cashback incentives.

## About

Fondue offers a CashBack solution designed to incentivize customer conversions without negatively impacting profit margins. Their platform allows customers to choose their preferred reward, such as store credit or a prepaid card, and includes built-in A/B testing to optimize incentive strategies. Fondue integrates seamlessly with existing tech stacks, serving brands looking to drive more conversions and improve list growth.

## Key facts

- **Slug:** postscript
- **Website:** https://www.getfondue.com/
- **Location:** New York, United States
- **Founded:** 2021-05-20 00:00:00
- **Employees:** 6
- **Operating status:** Active
- **Total funding:** $11M
- **Sectors / tags:** Enterprise, Brand, Marketing, Fintech, Embedded Finance, E-commerce, MarTech, RetailTech, Loyalty Programs, Customer Engagement
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/fondue/
  - Twitter: https://x.com/PostscriptIO
  - Facebook: https://www.facebook.com/PostscriptIO

## Frequently asked

### What does Fondue do?

Fondue offers a CashBack solution designed to incentivize customer conversions without negatively impacting profit margins. Their platform allows customers to choose their preferred reward, such as store credit or a prepaid card, and includes built-in A/B testing to optimize incentive strategies. Fondue integrates seamlessly with existing tech stacks, serving brands looking to drive more conversions and improve list growth.

### What is Fondue's revenue?

StartupHub estimates Fondue's annual revenue at $828K (range $627K to $1.8M, 69% confidence), based on comparable companies in the sector.

### What is Fondue's valuation?

StartupHub estimates Fondue's effective valuation at $42.0M (range $26.3M to $63.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Fondue raised?

Fondue has raised a total of $11M in funding. The most recent round on record is Seed.

### Where is Fondue headquartered?

Fondue is headquartered in New York, United States.

### When was Fondue founded?

Fondue was founded in 2021.

### What industry does Fondue operate in?

Fondue operates in Enterprise, Brand, Marketing, Fintech, Embedded Finance, E-commerce.

### How many employees does Fondue have?

Fondue has approximately 6 people on record.

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