# Placer.ai

**Source:** https://www.startuphub.ai/startups/placer-ai
**Profile type:** Startup

> Placer.ai is a location analytics platform that provides foot traffic data and consumer behavior insights for retailers, commercial real estate, and other businesses.

## About

Placer.ai is the most advanced foot traffic analytics platform, allowing anyone with a stake in the physical world to instantly generate insights into any property. It provides data on consumer behavior, competitive intelligence, and market trends, empowering professionals in retail, commercial real estate, and other sectors to make data-driven decisions.

## Key facts

- **Slug:** placer-ai
- **Website:** https://www.placer.ai/
- **Location:** Los Altos, United States
- **Founded:** 2014-01-01 00:00:00
- **Employees:** 634
- **Operating status:** Active
- **Total funding:** $241M
- **Sectors / tags:** Retail, GPS, Location Intelligence, Government, Real Estate, Consumer, Fintech, Foot Traffic, Location Analytics, Foot Traffic Analytics, RetailTech, Proptech, Commercial Real Estate, Consumer Behavior Analytics, Market Intelligence, Geospatial Analytics, Data Platform, Business Intelligence
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/placer/
  - Twitter: https://twitter.com/placer_ai

## Frequently asked

### What does Placer.ai do?

Placer.ai is the most advanced foot traffic analytics platform, allowing anyone with a stake in the physical world to instantly generate insights into any property. It provides data on consumer behavior, competitive intelligence, and market trends, empowering professionals in retail, commercial real estate, and other sectors to make data-driven decisions.

### What is Placer.ai's revenue?

StartupHub estimates Placer.ai's annual revenue at $231.4M (range $115.2M to $425.0M, 68% confidence), based on comparable companies in the sector.

### What is Placer.ai's valuation?

StartupHub estimates Placer.ai's effective valuation at $778.3M (range $211.2M to $1.2B, 50% confidence), based on comparable companies in the sector.

### How much funding has Placer.ai raised?

Placer.ai has raised a total of $241M in funding. The most recent round on record is Series D.

### Where is Placer.ai headquartered?

Placer.ai is headquartered in Los Altos, United States.

### When was Placer.ai founded?

Placer.ai was founded in 2014.

### What industry does Placer.ai operate in?

Placer.ai operates in Retail, GPS, Location Intelligence, Government, Real Estate, Consumer.

### How many employees does Placer.ai have?

Placer.ai has approximately 634 people on record.

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