# Peripheral

**Source:** https://www.startuphub.ai/startups/peripheral
**Profile type:** Startup

> AI research lab bringing spatial intelligence to live sports media through 3D video reconstruction.

## About

Peripheral is an AI research lab that develops spatial intelligence solutions for live sports media. Their technology converts standard multi-camera feeds into fully navigable, photorealistic 3D volumetric video, enabling immersive replays, high-fidelity player tracking, and interactive viewing experiences for fans, teams, and coaches. The platform aims to make advanced immersive content more accessible by reducing the infrastructure traditionally required for volumetric video production.

## Key facts

- **Slug:** peripheral
- **Website:** https://www.peripheral.so
- **Location:** Toronto, Canada
- **Founded:** 2024-01-01
- **Operating status:** Active
- **Total funding:** $9M
- **Sectors / tags:** Artificial Intelligence, Sports Technology, Media Technology, Computer Vision, Sports Tech, Spatial Computing, Neural Rendering, 3D Reconstruction, AI Research, Live Sports, Volumetric Video, Performance Analytics, Fan Engagement, Robotics, Autonomous Systems, Generative AI
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/peripheral-ai/

## Frequently asked

### What does Peripheral do?

Peripheral is an AI research lab that develops spatial intelligence solutions for live sports media. Their technology converts standard multi-camera feeds into fully navigable, photorealistic 3D volumetric video, enabling immersive replays, high-fidelity player tracking, and interactive viewing experiences for fans, teams, and coaches. The platform aims to make advanced immersive content more accessible by reducing the infrastructure traditionally required for volumetric video production.

### Is Peripheral trustworthy and reputable?

StartupHub's Data Trust & Reputation score for Peripheral is 34 out of 100, based on site security posture and privacy practices.

### What is Peripheral's revenue?

StartupHub estimates Peripheral's annual revenue at $2.2M (range $470K to $4.6M, 34% confidence), based on comparable companies in the sector.

### What is Peripheral's valuation?

StartupHub estimates Peripheral's effective valuation at $32.4M (range $21.8M to $52.2M, 24% confidence), based on comparable companies in the sector.

### How much funding has Peripheral raised?

Peripheral has raised a total of $9M in funding. The most recent round on record is Seed.

### Where is Peripheral headquartered?

Peripheral is headquartered in Toronto, Canada.

### When was Peripheral founded?

Peripheral was founded in 2024.

### What industry does Peripheral operate in?

Peripheral operates in Artificial Intelligence, Sports Technology, Media Technology, Computer Vision, Sports Tech, Spatial Computing.

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