# PayU

**Source:** https://www.startuphub.ai/startups/payu
**Profile type:** Startup

> A leading fintech company offering payment and credit solutions.

## About

PayU is a global online payment service provider that facilitates payments between buyers and sellers. It offers a variety of payment methods, including credit cards, debit cards, bank transfers, and digital wallets. PayU also provides credit solutions to consumers and merchants. The company operates in numerous emerging markets, including Latin America, Eastern Europe, India, and Africa.

## Key facts

- **Slug:** payu
- **Website:** https://www.payu.com/
- **Location:** Hoofddorp, North Holland, Netherlands
- **Founded:** 2002-01-01 00:00:00
- **Employees:** 2500
- **Operating status:** Active
- **Total funding:** $35M
- **Sectors / tags:** Fintech, Payments, E-commerce, Financial Services, Credit
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/payu/
  - Twitter: https://twitter.com/PayU_global
  - Facebook: https://www.facebook.com/PayU.global/

## Frequently asked

### What does PayU do?

PayU is a global online payment service provider that facilitates payments between buyers and sellers. It offers a variety of payment methods, including credit cards, debit cards, bank transfers, and digital wallets. PayU also provides credit solutions to consumers and merchants. The company operates in numerous emerging markets, including Latin America, Eastern Europe, India, and Africa.

### What is PayU's revenue?

StartupHub estimates PayU's annual revenue at $714.1M (range $500.1M to $829.2M, 62% confidence), based on comparable companies in the sector.

### What is PayU's valuation?

StartupHub estimates PayU's effective valuation at $1.6B (range $1.6B to $12.6B, 52% confidence), based on comparable companies in the sector.

### How much funding has PayU raised?

PayU has raised a total of $35M in funding. The most recent round on record is Series C.

### Where is PayU headquartered?

PayU is headquartered in Hoofddorp, North Holland, Netherlands.

### When was PayU founded?

PayU was founded in 2002.

### What industry does PayU operate in?

PayU operates in Fintech, Payments, E-commerce, Financial Services, Credit.

### How many employees does PayU have?

PayU has approximately 2500 people on record.

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