# Oolo

**Source:** https://www.startuphub.ai/startups/oolo
**Profile type:** Startup

> Provides round-the-clock business observability for app developers and digital publishers.

## About

Oolo is a business observability platform trusted by app developers and digital publishers worldwide. It provides round-the-clock monitoring to ensure continuous growth and revenue. Leveraging domain expertise and machine learning, Oolo helps web and app publishers extract actionable business insights.

## Key facts

- **Slug:** oolo
- **Website:** https://www.oolo.io/
- **Location:** Tel Aviv, Israel
- **Founded:** 2012-02-01 00:00:00
- **Employees:** 9
- **Operating status:** Inactive
- **Total funding:** $6M
- **Sectors / tags:** Marketing, Content, Revenue, Media, MLOps, Observability, Business Intelligence, Analytics Platform, Developer Tools, API Platform, MarTech, AdTech, Digital Publishers, App Developers
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/00l0/

## Frequently asked

### What does Oolo do?

Oolo is a business observability platform trusted by app developers and digital publishers worldwide. It provides round-the-clock monitoring to ensure continuous growth and revenue. Leveraging domain expertise and machine learning, Oolo helps web and app publishers extract actionable business insights.

### How much funding has Oolo raised?

Oolo has raised a total of $6M in funding. The most recent round on record is Series A.

### Where is Oolo headquartered?

Oolo is headquartered in Tel Aviv, Israel.

### When was Oolo founded?

Oolo was founded in 2012.

### What industry does Oolo operate in?

Oolo operates in Marketing, Content, Revenue, Media, MLOps, Observability.

### How many employees does Oolo have?

Oolo has approximately 9 people on record.

### What is Oolo's current status?

Oolo's current operating status is: Inactive.

### What is Oolo's revenue?

StartupHub estimates Oolo's annual revenue at $1.8M (range $1.0M to $9.5M, 63% confidence), based on comparable companies in the sector.

### What is Oolo's valuation?

StartupHub estimates Oolo's effective valuation at $24.5M (range $15.0M to $36.0M, 10% confidence), based on comparable companies in the sector.

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