# Not Devs

**Source:** https://www.startuphub.ai/startups/not-devs
**Profile type:** Startup

> A design consultancy focused on UX and brand.

## About

Not Devs is a design consultancy specializing in UX and brand design. They have a diverse portfolio of clients, including major tech companies like Google, Slack, and Twitter, as well as startups and non-profits. Their services range from app redesigns and new feature development to brand identity establishment and marketing collateral creation. They emphasize a collaborative approach, embedding with client teams to provide comprehensive design support.

Founded by Dev Gupta, who transitioned his freelance work into a full-fledged business, Not Devs is headquartered in Dallas. The company's philosophy centers on the belief that good people produce good work, and they aim to solve problems through thoughtful design. They have experience in various sectors, including tech, consumer products, and education, consistently delivering high-quality design solutions tailored to client needs.

## Key facts

- **Slug:** not-devs
- **Website:** https://notdevs.com
- **Location:** London, United Kingdom
- **Founded:** 2026-06-08
- **Operating status:** Active
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/notdevs/

## Frequently asked

### What does Not Devs do?

Not Devs is a design consultancy specializing in UX and brand design. They have a diverse portfolio of clients, including major tech companies like Google, Slack, and Twitter, as well as startups and non-profits. Their services range from app redesigns and new feature development to brand identity establishment and marketing collateral creation. They emphasize a collaborative approach, embedding with client teams to provide comprehensive design support.

Founded by Dev Gupta, who transitioned hi…

### Where is Not Devs headquartered?

Not Devs is headquartered in London, United Kingdom.

### When was Not Devs founded?

Not Devs was founded in 2026.

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