# Minute.ly

**Source:** https://www.startuphub.ai/startups/minute-ly
**Profile type:** Startup

> Minute.ly uses AI to help publishers and content owners optimize video content for increased engagement and revenue.

## About

Minute.ly provides AI-driven technology solutions that analyze video content to identify the most engaging moments. This helps publishers, broadcasters, and content owners amplify the effects of their video, leading to increased user engagement, improved distribution, and maximized content-generated revenue.

## Key facts

- **Slug:** minute-ly
- **Website:** http://minute.ly
- **Location:** Tel Aviv, Israel
- **Founded:** 2012-11-01 00:00:00
- **Employees:** 31
- **Operating status:** Inactive
- **Total funding:** $11M
- **Sectors / tags:** New Media, Video Optimization, Content Monetization, Video Analytics, Audience Engagement, Media Technology, Publisher Tools, Broadcaster Solutions, AI-driven Analytics, Computer Vision, Generative AI, Machine Learning, AdTech, MarTech
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/minutevideo/

## Frequently asked

### What does Minute.ly do?

Minute.ly provides AI-driven technology solutions that analyze video content to identify the most engaging moments. This helps publishers, broadcasters, and content owners amplify the effects of their video, leading to increased user engagement, improved distribution, and maximized content-generated revenue.

### What is Minute.ly's valuation?

StartupHub estimates Minute.ly's effective valuation at $43.6M (range $27.5M to $66.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Minute.ly raised?

Minute.ly has raised a total of $11M in funding. The most recent round on record is Series A.

### Where is Minute.ly headquartered?

Minute.ly is headquartered in Tel Aviv, Israel.

### When was Minute.ly founded?

Minute.ly was founded in 2012.

### What industry does Minute.ly operate in?

Minute.ly operates in New Media, Video Optimization, Content Monetization, Video Analytics, Audience Engagement, Media Technology.

### How many employees does Minute.ly have?

Minute.ly has approximately 31 people on record.

### What is Minute.ly's current status?

Minute.ly's current operating status is: Inactive.

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