# Lula

**Source:** https://www.startuphub.ai/startups/lula
**Profile type:** Startup

> Provider of an internet-first bank offering digital banking services for businesses.

## About

Lula provides all-digital business funding solutions for SMEs, offering both a Cash Flow Facility for flexible working capital and Fixed-Term Funding with clear repayment periods. They also offer Lulapay, a trade credit solution that allows businesses to get paid instantly while their customers receive up to 6 months to pay. Lula serves South African SMEs with over 1 year in business and R500,000+ in annual revenue.

## Key facts

- **Slug:** lula
- **Website:** https://lula.co.za/
- **Location:** Johannesburg, South Africa
- **Founded:** 2019-01-01
- **Employees:** 351
- **Operating status:** Active
- **Total funding:** $73M
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/weare-lula
  - Facebook: https://www.facebook.com/wearelula.za

## Frequently asked

### What does Lula do?

Lula provides all-digital business funding solutions for SMEs, offering both a Cash Flow Facility for flexible working capital and Fixed-Term Funding with clear repayment periods. They also offer Lulapay, a trade credit solution that allows businesses to get paid instantly while their customers receive up to 6 months to pay. Lula serves South African SMEs with over 1 year in business and R500,000+ in annual revenue.

### What is Lula's valuation?

StartupHub estimates Lula's effective valuation at $286.2M (range $181.3M to $435.0M, 20% confidence), based on comparable companies in the sector.

### How much funding has Lula raised?

Lula has raised a total of $73M in funding. The most recent round on record is Debt.

### Where is Lula headquartered?

Lula is headquartered in Johannesburg, South Africa.

### When was Lula founded?

Lula was founded in 2019.

### How many employees does Lula have?

Lula has approximately 351 people on record.

## JSON-LD

Structured data aligned with this page's `<script type="application/ld+json">` (included when the profile is server-rendered).

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://www.startuphub.ai"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Startups",
          "item": "https://www.startuphub.ai/startups"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Lula",
          "item": "https://www.startuphub.ai/startups/lula"
        }
      ]
    },
    {
      "@type": "ProfilePage",
      "@id": "https://www.startuphub.ai/startups/lula#webpage",
      "url": "https://www.startuphub.ai/startups/lula",
      "name": "Lula - AI Startup Profile | StartupHub.ai",
      "description": "This is the official profile of Lula. Lula is a startup founded in 2019. Provider of an internet-first bank offering digital banking services for businesses. Headquartered in Johannesburg, South Africa. The company has approximately 351 employees.",
      "dateModified": "2026-04-19T06:00:06.299+00:00",
      "mainEntity": {
        "@id": "https://www.startuphub.ai/startups/lula#organization"
      }
    },
    {
      "@type": "Organization",
      "@id": "https://www.startuphub.ai/startups/lula#organization",
      "name": "Lula",
      "url": "https://lula.co.za/",
      "logo": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/6cb5df58-c333-4d49-9fb1-ad51c48a68fa-square.webp",
      "image": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/6cb5df58-c333-4d49-9fb1-ad51c48a68fa-square.webp",
      "description": "This is the official profile of Lula. Lula is a startup founded in 2019. Provider of an internet-first bank offering digital banking services for businesses. Headquartered in Johannesburg, South Africa. The company has approximately 351 employees.",
      "sameAs": [
        "https://www.linkedin.com/company/weare-lula",
        "https://www.facebook.com/wearelula.za",
        "https://www.startuphub.ai/startups/lula"
      ],
      "foundingDate": "2019-01-01",
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 351
      },
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "Johannesburg",
        "addressCountry": "South Africa"
      }
    }
  ]
}
```
