# Localytics

**Source:** https://www.startuphub.ai/startups/localytics
**Profile type:** Startup

> Mobile app analytics and marketing platform for personalized user experiences and engagement.

## About

Localytics provided a platform for mobile app analytics and marketing, integrating tools like push notifications, in-app messages, and email with a robust analytics engine. It enabled businesses to leverage user data for personalized campaigns, aiming to improve user engagement, loyalty, and retention.

## Key facts

- **Slug:** localytics
- **Website:** https://www.localytics.com/
- **Location:** Boston, United States
- **Founded:** 2008-01-01
- **Operating status:** Active
- **Total funding:** $41M
- **Sectors / tags:** Mobile App Analytics, Marketing Technology, Customer Experience, Personalization, User Engagement, Mobile Marketing, Data Analytics, Enterprise Software

## Frequently asked

### What does Localytics do?

Localytics provided a platform for mobile app analytics and marketing, integrating tools like push notifications, in-app messages, and email with a robust analytics engine. It enabled businesses to leverage user data for personalized campaigns, aiming to improve user engagement, loyalty, and retention.

### What is Localytics's valuation?

StartupHub estimates Localytics's effective valuation at $162.0M (range $101.3M to $243.0M, 10% confidence), based on comparable companies in the sector.

### How much funding has Localytics raised?

Localytics has raised a total of $41M in funding. The most recent round on record is Series D.

### Where is Localytics headquartered?

Localytics is headquartered in Boston, United States.

### When was Localytics founded?

Localytics was founded in 2008.

### What industry does Localytics operate in?

Localytics operates in Mobile App Analytics, Marketing Technology, Customer Experience, Personalization, User Engagement, Mobile Marketing.

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