# Klaviyo

**Source:** https://www.startuphub.ai/startups/klaviyo
**Profile type:** Startup

> Klaviyo is the only CRM built for B2C brands, powered by a built-in data platform and AI insights to unify marketing automation, analytics, and customer service for personalized experiences and accelerated growth.

## About

Klaviyo is the only CRM specifically designed for B2C brands, providing a unified solution that integrates marketing automation, analytics, and customer service. It leverages a built-in data platform and AI insights to enable businesses to understand, engage, and grow their audience through personalized 1:1 experiences at scale. Serving over 167,000 brands like Mattel and Glossier, Klaviyo helps improve efficiency and drive revenue by consolidating data and channels, including email, SMS, WhatsApp, and mobile app marketing, into a single platform known as the 'Klaviyo Omniverse'.

## Key facts

- **Slug:** klaviyo
- **Website:** https://www.klaviyo.com
- **Founded:** 2012-01-01 00:00:00
- **Employees:** 2866
- **Operating status:** Active
- **Total funding:** $373M
- **Sectors / tags:** Marketing Automation, E-commerce, SaaS, Customer Data Platform, Email Marketing, SMS Marketing
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/klaviyo

## Frequently asked

### What does Klaviyo do?

Klaviyo is the only CRM specifically designed for B2C brands, providing a unified solution that integrates marketing automation, analytics, and customer service. It leverages a built-in data platform and AI insights to enable businesses to understand, engage, and grow their audience through personalized 1:1 experiences at scale. Serving over 167,000 brands like Mattel and Glossier, Klaviyo helps improve efficiency and drive revenue by consolidating data and channels, including email, SMS, WhatsA…

### What is Klaviyo's revenue?

StartupHub estimates Klaviyo's annual revenue at $515.9M (range $353.7M to $1.4B, 63% confidence), based on comparable companies in the sector.

### What is Klaviyo's valuation?

StartupHub estimates Klaviyo's effective valuation at $1.6B (range $932.3M to $2.2B, 23% confidence), based on comparable companies in the sector.

### How much funding has Klaviyo raised?

Klaviyo has raised a total of $373M in funding.

### When was Klaviyo founded?

Klaviyo was founded in 2012.

### What industry does Klaviyo operate in?

Klaviyo operates in Marketing Automation, E-commerce, SaaS, Customer Data Platform, Email Marketing, SMS Marketing.

### How many employees does Klaviyo have?

Klaviyo has approximately 2866 people on record.

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