# Kellogg's

**Source:** https://www.startuphub.ai/startups/kellogg-s
**Profile type:** Startup

> A multinational food manufacturing company known for breakfast cereals and convenience foods.

## About

Kellogg Company, now operating as Kellanova and WK Kellogg Co, was a multinational food manufacturing company headquartered in Battle Creek, Michigan. It produced breakfast cereal and convenience foods, including crackers and toaster pastries, under brands like Corn Flakes, Pringles, Eggo, and Cheez-It. The company underwent a significant split in October 2023.

## Key facts

- **Slug:** kellogg-s
- **Website:** https://www.kelloggs.com/
- **Location:** Battle Creek, United States
- **Founded:** 1906-02-19
- **Operating status:** Inactive
- **Total funding:** $25.0B
- **Sectors / tags:** Food Processing, Consumer Packaged Goods, Breakfast Cereals, Snack Foods, Frozen Foods

## Frequently asked

### What does Kellogg's do?

Kellogg Company, now operating as Kellanova and WK Kellogg Co, was a multinational food manufacturing company headquartered in Battle Creek, Michigan. It produced breakfast cereal and convenience foods, including crackers and toaster pastries, under brands like Corn Flakes, Pringles, Eggo, and Cheez-It. The company underwent a significant split in October 2023.

### What is Kellogg's's valuation?

StartupHub estimates Kellogg's's effective valuation at $17.4B (range $12.1B to $22.6B, 30% confidence), based on comparable companies in the sector.

### How much funding has Kellogg's raised?

Kellogg's has raised a total of $25.0B in funding. The most recent round on record is Public.

### Where is Kellogg's headquartered?

Kellogg's is headquartered in Battle Creek, United States.

### When was Kellogg's founded?

Kellogg's was founded in 1906.

### What industry does Kellogg's operate in?

Kellogg's operates in Food Processing, Consumer Packaged Goods, Breakfast Cereals, Snack Foods, Frozen Foods.

### What is Kellogg's's current status?

Kellogg's's current operating status is: Inactive.

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