# Insider One

**Source:** https://www.startuphub.ai/startups/insider-one
**Profile type:** Startup

> AI-powered customer engagement and personalization platform unifying CDP, journey orchestration, and cross-channel messaging.

## About

Insider One is the #1 platform for AI-powered customer engagement, trusted by 2,000+ world-leading brands. The platform unifies customer data, AI-driven personalization, and omnichannel journey orchestration, covering web, mobile, email, SMS, push, and more, in a single solution. Founded in 2012 by Hande Cilingir in Singapore, Insider has 1,500+ team members across 30+ global offices and has raised $773M in total funding.

## Key facts

- **Slug:** insider-one
- **Website:** https://insiderone.com
- **Location:** Istanbul, Turkey
- **Founded:** 2012
- **Employees:** 1500
- **Operating status:** Active
- **Total funding:** $773M
- **Sectors / tags:** Customer Engagement Platform, Marketing Automation, Customer Data Platform, Personalization, Omnichannel Marketing, AI Marketing, Cross-Channel Messaging, SaaS, MarTech
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/insiderone

## Frequently asked

### What does Insider One do?

Insider One is the #1 platform for AI-powered customer engagement, trusted by 2,000+ world-leading brands. The platform unifies customer data, AI-driven personalization, and omnichannel journey orchestration, covering web, mobile, email, SMS, push, and more, in a single solution. Founded in 2012 by Hande Cilingir in Singapore, Insider has 1,500+ team members across 30+ global offices and has raised $773M in total funding.

### What is Insider One's valuation?

StartupHub estimates Insider One's effective valuation at $2.9B (range $1.9B to $4.6B, 22% confidence), based on comparable companies in the sector.

### How much funding has Insider One raised?

Insider One has raised a total of $773M in funding. The most recent round on record is Series D.

### Where is Insider One headquartered?

Insider One is headquartered in Istanbul, Turkey.

### When was Insider One founded?

Insider One was founded in 2012.

### What industry does Insider One operate in?

Insider One operates in Customer Engagement Platform, Marketing Automation, Customer Data Platform, Personalization, Omnichannel Marketing, AI Marketing.

### How many employees does Insider One have?

Insider One has approximately 1500 people on record.

## JSON-LD

Structured data aligned with this page's `<script type="application/ld+json">` (included when the profile is server-rendered).

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://www.startuphub.ai"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Startups",
          "item": "https://www.startuphub.ai/startups"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Insider One",
          "item": "https://www.startuphub.ai/startups/insider-one"
        }
      ]
    },
    {
      "@type": "ProfilePage",
      "@id": "https://www.startuphub.ai/startups/insider-one#webpage",
      "url": "https://www.startuphub.ai/startups/insider-one",
      "name": "Insider One - AI Startup Profile | StartupHub.ai",
      "description": "This is the official profile of Insider One. Insider One is a startup founded in 2012, operating in Customer Engagement Platform and Marketing Automation. AI-powered customer engagement and personalization platform unifying CDP, journey orchestration, and cross-channel messaging. Headquartered in Istanbul, Turkey. The company has approximately 1500 employees.",
      "dateModified": "2026-06-09T07:21:46.870313+00:00",
      "mainEntity": {
        "@id": "https://www.startuphub.ai/startups/insider-one#organization"
      }
    },
    {
      "@type": "Organization",
      "@id": "https://www.startuphub.ai/startups/insider-one#organization",
      "name": "Insider One",
      "url": "https://insiderone.com",
      "description": "This is the official profile of Insider One. Insider One is a startup founded in 2012, operating in Customer Engagement Platform and Marketing Automation. AI-powered customer engagement and personalization platform unifying CDP, journey orchestration, and cross-channel messaging. Headquartered in Istanbul, Turkey. The company has approximately 1500 employees.",
      "sameAs": [
        "https://www.linkedin.com/company/insiderone",
        "https://www.startuphub.ai/startups/insider-one"
      ],
      "foundingDate": "2012-01-01",
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 1500
      },
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "Istanbul",
        "addressCountry": "Turkey"
      },
      "knowsAbout": [
        "Customer Engagement Platform",
        "Marketing Automation",
        "Customer Data Platform",
        "Personalization",
        "Omnichannel Marketing",
        "AI Marketing",
        "Cross-Channel Messaging",
        "SaaS",
        "MarTech"
      ]
    },
    {
      "@type": "Product",
      "@id": "https://www.startuphub.ai/startups/insider-one#profile-assessment",
      "name": "Insider One - StartupHub.ai Profile Assessment",
      "url": "https://www.startuphub.ai/startups/insider-one",
      "category": "Customer Engagement Platform",
      "description": "This is the official profile of Insider One. Insider One is a startup founded in 2012, operating in Customer Engagement Platform and Marketing Automation. AI-powered customer engagement and personalization platform unifying CDP, journey orchestration, and cross-channel messaging. Headquartered in Istanbul, Turkey. The company has approximately 1500 employees. Agent Readiness score: 44/100. Full audit: https://www.startuphub.ai/startups/insider-one/agent-readiness",
      "brand": {
        "@type": "Brand",
        "name": "Insider One"
      },
      "review": {
        "@type": "Review",
        "author": {
          "@type": "Organization",
          "name": "StartupHub.ai"
        },
        "datePublished": "2026-06-09",
        "name": "Insider One - Profile Score 59/100",
        "reviewBody": "This is the official profile of Insider One. Insider One is a startup founded in 2012, operating in Customer Engagement Platform and Marketing Automation. AI-powered customer engagement and personalization platform unifying CDP, journey orchestration, and cross-channel messaging. Headquartered in Istanbul, Turkey. The company has approximately 1500 employees. Agent Readiness score: 44/100. Full audit: https://www.startuphub.ai/startups/insider-one/agent-readiness",
        "reviewRating": {
          "@type": "Rating",
          "ratingValue": 59,
          "bestRating": 100,
          "worstRating": 0
        }
      }
    }
  ]
}
```