# Gr4vy

**Source:** https://www.startuphub.ai/startups/gr4vy
**Profile type:** Startup

> Gr4vy is a cloud-native payment orchestration platform.

## About

Gr4vy offers a payment orchestration platform that empowers enterprises and platforms to optimize their payment strategies and create bespoke checkout experiences. It provides tools for revenue maximization, innovation, and control over payment infrastructure, serving global merchants and fast-growing platforms. The platform integrates with over 400 payment methods and anti-fraud providers, enabling customized checkouts, intelligent routing, and unified payment analytics.

## Key facts

- **Slug:** gr4vy
- **Website:** https://www.gr4vy.com/
- **Location:** Oslo, Norway
- **Founded:** 2020
- **Employees:** 56
- **Operating status:** Active
- **Total funding:** $16M
- **Social:**
  - LinkedIn: https://www.linkedin.com/company/gr4vy-inc
  - Twitter: https://x.com/Gr4vyInc
  - GitHub: https://github.com/gr4vy

## Frequently asked

### What does Gr4vy do?

Gr4vy offers a payment orchestration platform that empowers enterprises and platforms to optimize their payment strategies and create bespoke checkout experiences. It provides tools for revenue maximization, innovation, and control over payment infrastructure, serving global merchants and fast-growing platforms. The platform integrates with over 400 payment methods and anti-fraud providers, enabling customized checkouts, intelligent routing, and unified payment analytics.

### How much funding has Gr4vy raised?

Gr4vy has raised a total of $16M in funding. The most recent round on record is Series A.

### Where is Gr4vy headquartered?

Gr4vy is headquartered in Oslo, Norway.

### When was Gr4vy founded?

Gr4vy was founded in 2020.

### How many employees does Gr4vy have?

Gr4vy has approximately 56 people on record.

### What is Gr4vy's valuation?

StartupHub estimates Gr4vy's effective valuation at $64.5M (range $40.3M to $96.6M, 10% confidence), based on comparable companies in the sector.

## JSON-LD

Structured data aligned with this page's `<script type="application/ld+json">` (included when the profile is server-rendered).

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://www.startuphub.ai"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Startups",
          "item": "https://www.startuphub.ai/startups"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Gr4vy",
          "item": "https://www.startuphub.ai/startups/gr4vy"
        }
      ]
    },
    {
      "@type": "ProfilePage",
      "@id": "https://www.startuphub.ai/startups/gr4vy#webpage",
      "url": "https://www.startuphub.ai/startups/gr4vy",
      "name": "Gr4vy - AI Startup Profile | StartupHub.ai",
      "description": "This is the official profile of Gr4vy. Gr4vy is a startup founded in 2020. Gr4vy is a cloud-native payment orchestration platform. Headquartered in Oslo, Norway. The company has approximately 56 employees.",
      "dateModified": "2026-05-04T06:00:00.252+00:00",
      "mainEntity": {
        "@id": "https://www.startuphub.ai/startups/gr4vy#organization"
      }
    },
    {
      "@type": "Organization",
      "@id": "https://www.startuphub.ai/startups/gr4vy#organization",
      "name": "Gr4vy",
      "url": "https://www.gr4vy.com/",
      "logo": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/97b67e74-f38b-4904-8833-f59464500bfa-square.webp",
      "image": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/97b67e74-f38b-4904-8833-f59464500bfa-square.webp",
      "description": "This is the official profile of Gr4vy. Gr4vy is a startup founded in 2020. Gr4vy is a cloud-native payment orchestration platform. Headquartered in Oslo, Norway. The company has approximately 56 employees.",
      "sameAs": [
        "https://www.linkedin.com/company/gr4vy-inc",
        "https://x.com/Gr4vyInc",
        "https://github.com/gr4vy",
        "https://www.startuphub.ai/startups/gr4vy"
      ],
      "foundingDate": "2020-01-01",
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": 56
      },
      "address": {
        "@type": "PostalAddress",
        "addressLocality": "Oslo",
        "addressCountry": "Norway"
      }
    },
    {
      "@type": "Product",
      "@id": "https://www.startuphub.ai/startups/gr4vy#profile-assessment",
      "name": "Gr4vy - StartupHub.ai Profile Assessment",
      "url": "https://www.startuphub.ai/startups/gr4vy",
      "image": "https://cdn.startuphub.ai/storage/v1/object/public/entity-images/logos/97b67e74-f38b-4904-8833-f59464500bfa-square.webp",
      "category": "Software",
      "description": "This is the official profile of Gr4vy. Gr4vy is a startup founded in 2020. Gr4vy is a cloud-native payment orchestration platform. Headquartered in Oslo, Norway. The company has approximately 56 employees. Agent Readiness score: 45/100. Full audit: https://www.startuphub.ai/startups/gr4vy/agent-readiness",
      "brand": {
        "@type": "Brand",
        "name": "Gr4vy"
      },
      "review": {
        "@type": "Review",
        "author": {
          "@type": "Organization",
          "name": "StartupHub.ai"
        },
        "datePublished": "2026-05-04",
        "name": "Gr4vy - Profile Score 63/100",
        "reviewBody": "This is the official profile of Gr4vy. Gr4vy is a startup founded in 2020. Gr4vy is a cloud-native payment orchestration platform. Headquartered in Oslo, Norway. The company has approximately 56 employees. Agent Readiness score: 45/100. Full audit: https://www.startuphub.ai/startups/gr4vy/agent-readiness",
        "reviewRating": {
          "@type": "Rating",
          "ratingValue": 63,
          "bestRating": 100,
          "worstRating": 0
        }
      }
    }
  ]
}
```
